Lori (@nowitsclean), Demi (@sparklingwithdemi), Kim (@organizingspacesbykim), and more are taking CleanTok by storm. These influencers help audiences find the best techniques and products for every kind of mess. If you’re looking for a cleaning Yoda to guide you, this is the list!
TikTok has something for everyone. Some use it to watch people eat corn off a rotating drill bit, others use it to partake in viral dance challenges. However, if cleaning and organizing is more your speed, then allow us to introduce you to CleanTok and the top 20 cleaning influencers in this scene!
1. Lori | @nowitsclean
When it comes to eliminating grime, grease, and dust in hard-to-reach places, Lori leaves no stone unturned. Deep cleaning isn't exactly fun all the time, but given how Lori turns a simple oven scrub into a fun chat session, we actually see and hear the bright side of it all.
As a #2026Bride, she’s also sharing pre-wedding routines, preps, and tips. So, if you want to clean up your home and your skincare routine, she’s the CleanTok girly to follow!
2. Demi | @sparklingwithdemi
When Demi cleans something, it literally sparkles. This Cleantok queen is known for her aesthetically pleasing feed that makes daily chores look like little luxuries.
Her laser beam focus and an unparalleled cleaning method that thrives on effectiveness over just "scrubbing.” We dare you not to get hooked on her stovetop deep cleans!
3. Kim | @organizingspacesbykim
Between work, school, and everything else, organizing often falls to the bottom of the list. Starting can quickly feel impossible.
Good thing professional organizer Kim can lend a hand! Through satisfying before-and-afters, day-in-the-life clips, and space-saving ideas, she proves it’s possible to reset your space and make it work for real life.
4. Jessica Haizman | @jessicahaizman
A follow for Jessica Haizman means a follow for pristinely organized fridges, sustainable storage, and spotless toddler bathrooms. Oh, and the occasional clothing haul that we love. All that while being a mom to two adorable kids and an Australian Shepherd!
5. Melissa Maker | @cleanmyspace
Melissa Maker first became famous as a cleaning expert on YouTube. Now she’s an entrepreneur, author, and founder of Toronto’s most popular boutique cleaning service.
Known for her relatable cleaning tips (read: cleaning hacks for fellow lazies), this content creator is a mean cleaning machine! She makes cleaning so easy that even the most inexperienced of us can happily pick up a rag and a bucket of soapy water.
6. Azure MacCannell | @livecomposed
Azure MacCannell has over 736,000 people watching her clean gutters, heat filters, dryer vents, barbecue grills and other things that require a deep clean. This neat freak (complimentary) provides clear instructions and visual cues to help us regular people become cleaning influencers, too!
7. Brandon Pleshek | @cleanthatup
How many times did your mother tell you to "clean that up" during your childhood? Well, Brandon Pleshek takes your cleaning nightmares to the TikTok-sphere to offer helpful tips and hacks.
It may not be magic, but it's the second-best thing. From rubbing scuffs off of purses to making floors spotless, this Clean Tok pro can make it shine!
8. Charlee | @buildandcreatehome
Did someone say DIY? Charlee sure did! As far as cleaning influencers on TikTok are concerned, this CleanTok maven is a 10. Aside from doing regular spring cleaning, she also specializes in DIY woodworking projects.
9. Vanesa Amaro | @vanesamaro91
Vanesa Amaro's 5.6 million-strong following puts her high up in the CleanTok rankings. As one of the leading cleaning influencers TikTok viewers love, she has a handle on how to clean glass stoves, dishwashers, and bathroom fans effectively.
10. Ben Saunders | @flawlessandbeyond
If you love a good glow-up and a good cry, you’re in for a treat! Ben runs Flawless Cleaning and uses his platform to give homes that need it most a flawless clean every week. The transformations are jaw-dropping, emotional, and incredibly satisfying to watch.
11. Cary | @pairswellwithwhine
This mama of four is a superhuman. Cary takes care of the little ones, keeps the house sparkly clean, and vlogs about it on TikTok. Her cleaning methods revolve around working smarter, not harder. Stuff we can get behind!
12. Ashley Dixon | @alexanderreneedesign
Ashley Dixon's TikTok feed is what neat freak dreams are made of. Anyone who desperately needs hacks for organizing drawers, medicine cabinets, and refrigerators should definitely tap the “Follow” button.
13. Nessa | @cleanwithnessa
Some of us like to clean for the…well, cleanliness. On the other hand, others like to clean for the ASMR. Hygiene, organization, and ASMR; it's all here with Nessa!
14. Allison | @allisonscleanin
Who's cleanin'’? Well, Allison is, of course!
All CleanTok influencers have their signature charm, and Allison's is her playfulness. She used to clean corners of kitchen countertops with her ex's toothbrush. If that doesn’t convince you to follow, we’re not sure what will.
15. Gabie Vineault | @cleaningwithgabie
Watching Gabie Vineault's content is one of the most soothing things for the soul, especially when she features her adorable kids! This steam-cleaner-wielding queen cleans, organizes, nurtures, and crushes mom life all at once.
16. Christine Stone | @neatlydesigned
If you’re simmering in messy chaos at home and need just a little nudge in the right direction, Christine’s your girl! She has a ton of easy, satisfying ideas for organizing cupboards, storage, and pantry spaces without making it feel like a full-blown project.
17. Teresa Caruso | @teresalauracaruso
Teresa uses her feed to demonstrate how to create a Pinterest-ready aesthetic home. One scroll through her cleaning adventures and you’ll be ready to reset your space, too.
As an Amazon influencer, she never gatekeeps her organizing and cleaning products, so you can get started right away!
18. Kayleen Kelly | @kayleenkellyorganize
If clutter makes your head spin, Kayleen Kelly is here to help. As a professional organizer, her job is to declutter messy, complex homes. As a CleanTok boss, she makes content that’s as satisfying as it is inspiring.
If you’re dealing with chronic clutter or ADHD, she might just give you the motivation (and hacks) to finally tackle your space.
19. Sam Pregenzer | @thesimplyorganized
Sam Pregenzer, one of the most beloved faces on CleanTok, battles pantries and closets on the daily. As a professional organizer in San Francisco, she sees her fair share of chaotic, overflowing spaces.
Lucky for her (and for us!), she’s got magic hands, a badass team, and a foolproof system for turning them into calm, functional, and surprisingly satisfying transformations.
20. Sean | @saltwatersean
Saltwater Sean takes CleanTok beyond houses and backyards. He dives down Nova Scotia’s ocean, lakes, and rivers, cleaning up what doesn’t belong while discovering some seriously cool finds along the way.
Top cleaning influencers on TikTok
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