Music Marketing Services Great Brands Can Trust
Ditch the same old tune and amplify your music marketing digital strategy with The Influence Agency!
Work with us
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Maving waves in the music industry takes more than a catchy beat, It’s high-level branding and promotions that get you to the top.
That’s where we can help. Our award-winning marketing team at The Influence Agency has experience developing comprehensive digital music marketing strategies that break artists and get their music trending on all channels.
Work with us
Creating a successful act takes a whole road crew, and we’re here to help you out — we’re backstage pass holders who know how the business of music operates and how to support their growth within the industry from a marketing perspective.
Work with us
We have plenty of experience working with both major labels and independent ones to promote their artists through both from digital and experiential events.
Leave the music marketing strategies to us. We'll spin up user-friendly campaigns, drop exclusive content, integrate with social media trends, and team up with media and influencers to amp up the buzz and boost your music sales.
Want to ramp up your streams? From influencer campaigns to impactful audio ads on Spotify or Soundcloud, we can help you make it happen!
We’ll be honest. 90% of music careers hit a flat note, not because of talent but because of marketing hits and misses.
At The Influence Agency, we know how critical music marketing and promotion services are in the music industry. To hit a record high, an all-out music promotion is a must. From radio stations to a Spotify promotion, we can help make this possible.
Who we do it for
Change your tune with an award-winning music marketing agency, and watch your strategy hit the high notes! For an epic start to your music initiatives, dive in with us from the get-go and set the stage for a chart-topping journey.
What our clients love about us
Working with The Influence Agency to help launch our TikTok and Pinterest ad campaign strategies over the last 9 months was one of the best decisions we've made this year. We searched across Canada for an agency to align with our vision and marketing needs and found that their offerings and ratings were second to none. It's been a dream to work with both the team who were not only terrific and quick communicators (even with the time difference!), but also very professional and knowledgeable - clear experts in their field. We've been happy with our results and would recommend TIA!
Natasha Eng
Director, Social Media and Marketing
If you're looking for experts in the digital space, you HAVE to team up with The Influence Agency. We've been leveraging their expertise for over 12 years, and couldn't be happier to have them on our side. They take pride in what they do, and have put together an incredibly versatile team that can take care of all of the digital services we require. Highly, highly recommend our friends at TIA.
Vito Mastrorillo:
President
Wow – what an event! We are still buzzing over here. It was truly a memorable evening. The attention to detail was particularly impressive. Every element, from the décor, the drink menu names, the photo booth, the signage, etc., was meticulously planned and executed. It’s clear there was a lot of thought and care into making the event special.
We appreciate all the hard work that went into making our new line's launch party successful.
Colleen Roberts
Manager, Media, Global Marketing
We have been working with TIA for 2+ years here at Staples and it's been an absolutely wonderful experience. They bring great energy and knowledge to the table and we have seen a great impact on our social channels ever since they took on our account. Cannot recommend enough!
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Guneet Benipal
Manager, Social Media Content
Working with The Influence Agency has been an exciting and engaging experience. We appreciate their in-depth knowledge of the influence marketing space and their ability to align our mission with top influencers who help drive awareness of our fundraising initiatives"
Glenn van Gulik
Secretary for PR and Territorial Marketing
It was amazing to work with Stephanie and Kitty on our holiday Influencer programs. Responsive, professional and hard working - perfect partners! - would recommend over and over!
Andrew Verescak
Senior V.P. of Business Development
Having blogged for 10 years and having worked with a plethora of agencies, The Influence Agency team has been one of the top agencies I've connected with. Their ability to both balance creator relations and interests, while maintaining the priorities of their brands is incredibly impressive. As a creator, the team is always supportive and responsive and truly makes developing branded content seamless! I always look forward to working with them!
@melhwang
At Universal Music, we are frequently tasked with launching new albums and products with little to no notice which can prove challenging for traditional agencies.
The team at the Influence Agency have proven time and time again their ability to be both nimble and efficient at delivering influencer campaigns that are strategically targeted, creative and most importantly impactful with our artists audiences.
Fraser MacKenzie
Senior Director Digital
The Influence Agency put on one of my favorite events ever for the launch of youtheory in Canada! The vibe was unmatched, with staff and creators enjoying themselves equally on the rooftop. It was also very diverse - both men and women were in attendance, which is rare since these events are usually female-dominated. They also didn’t forget us mature creators! It was refreshing to be part of a launch that values my age group. Thank you so much for the invite, TIA! More brands should take a page out of your book.
LaToya Ingleton
The Influence Agency is phenomenal. They’re incredible outside-the-box thinkers and we’re a great alternative to the traditional marketing efforts taken for the NFP I work for. We worked directly with Stephanie and Tom, both who had a high level understanding of the industry and a completely professional approach to social promotion. Looking forward to working with their team again!
Nicki Lamont
Global Digital Lead
No one navigates the world of music marketing quite like The Influence Agency.
With our comprehensive 360° approach, we thrive in the competitive music industry. Collaborate with us for your next campaign and experience how we drive results.
Start trending with us today!
Partnering with a music marketing agency like The Influence Agency can help level up your marketing strategies. We’ll create strategic plays that resonate with avid and casual listeners alike, turning them into fans hooked for more. Remember, it's all about working smart, not just hard.
Our extensive marketing experience solidifies us as one of the most trusted music marketing agencies around. From cooking up buzzworthy TikTok trends to teaming up with top-tier influencers, our track record shines with a streak of winning moves.
First things first—we're diving into your company's goals and objectives, uncovering your unique selling point and market positioning to get a solid grip on your brand. Then, it's all about cranking up the excitement!
We’ll whip up a music marketing strategy that includes your needed services. Once you give us the green light, our team will kick things into gear—crafting branded content, fixing your website, and showcasing your brand’s full potential.
Marketing music online presents unique challenges that require creativity and strategy. Standing out in a sea of content, navigating monetization options, protecting against piracy, engaging audiences authentically, maintaining data privacy, and staying ahead of digital trends are all part of the game. You need a professional to help ensure you won’t tap out.
Influencer marketing can absolutely be used for B2B brands. Partnering with an influencer on your next campaign can add some personality to your brand, or add legitimacy if you are being endorsed by someone who embodies your values.
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