Digital Marketing

All things pertaining to our core marketing services: SEO, PPC, Content Marketing, Ecommerce, Email Marketing, Partner Marketing etc.

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Digital Marketing

The Importance of Local SEO for SMBs

Local search engine marketing is a highly effective way to drive consumers to your business’ brick and mortar location. Want people to find you? Learn more here.

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Digital Marketing

Website vs Web Application: What’s the Difference?

Having your business online is a must nowadays. So which online solution would work for your business? A website or a web app? Learn more.

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Digital Marketing

How Gen Z is Influencing Digital Marketing in 2021

Gen Z continues to influence the face of digital marketing — click here to know what notes you should be taking in order to see eye to eye with this generation!

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Local Campaigns In Google Ads - The Influence Agency|screenshot of auto suggest ads in Google Maps|screenshot of similar places ads on Google Maps|screenshot of available Google Ads campaign goals.|GIF showing steps of how to enter your verification code in Google My Business|screenshots of ads on Google Maps, Search Network, YouTube, and Display Network|screenshot of navigational ads in Google Maps|GIF showing steps of how to enter your verification code in Google My Business|

Digital Marketing

Local Campaigns in Google Ads: A Guide to Increasing Your In-Store Sales

Learn how to drive in-store sales with Google Ads Local Campaigns & discover new features. To get started with Local campaigns & tailored paid media strategy, Call Us!

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A Guide To Google Ads Image Extensions - The Influence Agency|Screenshot of a Google ad with an image extension on YouTube search results|Screenshot of a Google Search ad with an image extension

Digital Marketing

A Guide to Google Ads Image Extensions

Google Ads image extensions allow advertisers to provide value to consumers with visuals of their products or services in combination with Search ads.

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Digital Marketing

5 Tips to Create Genuine & Impactful Pride Campaigns

Supporting the LGBTQ2S+ community is more than just waving the rainbow flag. With these five Pride campaign tips, your brand will be seen as a true Pride ally!

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Digital Marketing

What Is Digital Performance Marketing?

Digital performance marketing may have been around for years but it is still a highly effective online marketing strategy to this day. Learn more here!

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