Hello, Salt Lake City! 👋
Great paid media doesn’t happen by accident. It takes precise audience targeting, right platforms, and campaigns built on real performance data rather than guesswork. We’re more than an advertising agency in Salt Lake City: we manage paid campaigns that turn impressions into qualified leads, and leads into real growth.
Work with us
If your paid ads are racking up clicks that go nowhere, you don’t need louder ads. You need sharper ones.
Our team specializes in strategies for companies across various industries, from retail to healthcare to technology. Every campaign starts with your business objectives, built on data integrity and your actual customer journey, then sharpened through the disciplined testing and optimization we’ve learned over the years. We lead with creative strategy and responsible budget management, using automation intelligently instead of relying on platform defaults.
Data drives every decision, so your paid media dollars go toward the channels that actually deliver results, and we’re transparent about every dollar you spend and how it moves your business forward.
Improved ROI
Targeted Reach
Cost-Effective Advertising
Measurable Results
Competitive Edge
Winning the right keywords is just the starting point. We build precise Google Ads campaigns backed by strategic keyword research, putting your brand in front of Salt Lake City customers exactly when they’re ready to buy.
We build Facebook ad campaigns around precise audience segmentation and creative testing. From custom audiences to lookalike targeting, we find the customers most likely to convert and put your ads in front of them.
Our in-house creative team builds Instagram ad campaigns around what actually earns engagement, then pairs that creative with precise audience targeting, so your ads reach the Salt Lake City customers most likely to act.
We build TikTok ad campaigns around the platform’s native ad formats and targeting tools, pairing fast creative turnaround with ongoing optimization, so your campaigns keep performing instead of fatiguing after a few weeks.
With so much content competing for attention, your YouTube ads need to earn the watch. We create bold video that keeps viewers engaged instead of hitting skip.
LinkedIn is where decision-makers pay attention, not where generic ads cut through. We build sharp, credible campaigns that put your brand in front of the people who can actually say yes.
We build Pinterest ad campaigns around keyword-rich pins and precise interest targeting, putting your products in front of people actively searching and planning, not people just scrolling past.
Reach your audience wherever they’re already spending time online. Our programmatic campaigns use real-time data to place your brand across websites, apps, and streaming platforms, so every impression works toward an actual outcome.
Your brand doesn’t have to live only on a screen. We place digital out of home ads in high-traffic spots around Salt Lake City, keeping your message in front of people throughout their day.
Amazon is one of the most competitive marketplaces online, and a listing alone won’t cut through. We build ad campaigns that put your products in front of shoppers who are ready to buy.
Most people don’t convert on the first visit. Our remarketing campaigns bring Salt Lake City shoppers back with targeted ads and messaging tailored to where they left off, turning a missed visit into a second chance to convert.
Polished ads only go so far. Real customer voices build trust that a scripted ad never will. We help you source and run user-generated content campaigns that feel authentic, not forced.
Whatever your mission, whether that’s more clicks, more conversions, or stronger return on ad spend, a paid media strategy built around your actual goals gets you there faster than guesswork ever could. Tell us where you want your Salt Lake City business to go, and we’ll create the campaign to take you there.
Our paid media management services in Salt Lake City, UT start at $1,500 per month, with tiered management fees of 15% of ad spend over $10k, 11% for budgets between $50k and $75k, and 10% for budgets of $75k and above.
We manage campaigns across Google, Meta, TikTok, LinkedIn, Microsoft Advertising, Pinterest, YouTube, Spotify, and Amazon, along with programmatic and connected TV placements. Rather than running the same mix for every client, we tailor the platform approach to your business, your industry, and your Utah audience, so your budget goes toward the channels that actually drive results for you.
We focus on the metrics that actually matter: leads, conversions, cost per acquisition, and return on ad spend, not just clicks and impressions. You’ll get transparent, regular reporting, so you always know exactly where your budget is going and how your campaigns are performing.
Salt Lake City’s fast-growing business and tech scene means more competition for the same searches and the same social feeds. A dedicated paid media team brings platform-level expertise and ongoing optimization that’s difficult to replicate in-house, keeping your campaigns competitive as the market shifts around them.
What our clients love about us
Wow – what an event! We are still buzzing over here. It was truly a memorable evening. The attention to detail was particularly impressive. Every element, from the décor, the drink menu names, the photo booth, the signage, etc., was meticulously planned and executed. It’s clear there was a lot of thought and care into making the event special.
We appreciate all the hard work that went into making our new line's launch party successful.
Colleen Roberts
Manager, Media, Global Marketing
At Universal Music, we are frequently tasked with launching new albums and products with little to no notice which can prove challenging for traditional agencies.
The team at the Influence Agency have proven time and time again their ability to be both nimble and efficient at delivering influencer campaigns that are strategically targeted, creative and most importantly impactful with our artists audiences.
Fraser MacKenzie
Vice President, Marketing & Digital
If you're looking for experts in the digital space, you HAVE to team up with The Influence Agency. We've been leveraging their expertise for over 10 years, and couldn't be happier to have them on our side. They take pride in what they do, and have put together an incredibly versatile team that can take care of all of the digital services we require. Highly, highly recommend our friends at TIA.
Vito Mastrorillo:
President
Working with The Influence Agency has been an exciting and engaging experience. We appreciate their in-depth knowledge of the influence marketing space and their ability to align our mission with top influencers who help drive awareness of our fundraising initiatives"
Glenn van Gulik
Secretary for PR and Territorial Marketing
We have been working with TIA for about a year and they have transformed our business. We have worked with a few different marketing agencies and TIA is different! Most firms are great at one thing (ad buying, social media management, influencers, etc.) and we used to do these things a la cart with different agencies. TIA is 5 elite marketing companies in one: Ad buying, Social Media, Content Creation, and influencers, branding/website AND EVERYTHING ELSE. They care about our business as much as we do and at the end of the day that is probably why their work is so excellent.
Burke MacArthur
Managing Partner
We have been working with TIA for 2+ years here at Staples and it's been an absolutely wonderful experience. They bring great energy and knowledge to the table and we have seen a great impact on our social channels ever since they took on our account. Cannot recommend enough!
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Guneet Benipal
Manager, Social Media Content
I’ve had the pleasure of working with The Influence Agency for over five years, and they continue to impress me with their professionalism, creativity, and genuine care for the people they work with. As they’ve grown, they’ve managed to maintain the same kind and collaborative spirit that made them stand out from the start. The team goes above and beyond to advocate for their clients, while still prioritizing building authentic partnerships and strengthening relationships across the creator space. Working with them always feels effortless and inspiring, a true reflection of their dedication and passion for what they do.
Kristen MacLellan
Founder of Yesterday Inc.
The Influence Agency is phenomenal. They’re incredible outside-the-box thinkers and they’re a great alternative to the traditional marketing efforts taken for the NFP I work for. TIA had a high level understanding of the industry and a completely professional approach to social promotion. Looking forward to working with their team again!
Nicki Lamont
Global Digital Lead
Having blogged for 10 years and having worked with a plethora of agencies, The Influence Agency team has been one of the top agencies I've connected with. Their ability to both balance creator relations and interests, while maintaining the priorities of their brands is incredibly impressive. As a creator, the team is always supportive and responsive and truly makes developing branded content seamless! I always look forward to working with them!
@melhwang
We’re a full-service digital marketing agency, which means paid media is just one element of what we bring to Salt Lake City brands. Our in-house team also specializes in web design and development, SEO, content, and creative services, giving you a single partner to elevate every aspect of your digital presence.
We have a deep rooted passion for both aesthetic and conversion (user friendly) Web Development and Website Design.
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Each photography project is a unique experience designed to capture the true essence of our client’s brand and experience.
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Whether you are looking to promote a single video, or produce a thematic blog series, we can plan and execute with ease.
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The Influence Agency is a Shopify partner and has successfully launched new eCommerce websites for a wide variety of industries and purposes.
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Get access to our inventory of 10,000+ social media influencers who will become brand ambassadors for your business.
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We work with some of the most talented videographers in North America who produce winning video content for top brands.
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Leverage social media channels to educate, provide value, support, build awareness, and guide prospects into customers.
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Through persona-optimized blog writing, we take the intent behind your customers needs and create blog topics that connect.
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Drive engagement and conversions through clickable ads on a variety of social media platforms including Instagram, TikTok, and Facebook.
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With The Influence Agency, your next event could be sold out in no time. No matter the size or cause, we’ll spread the word.
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