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Enhance your marketing strategies with The Influence Agency. We specialize in branding, digital strategy, customer journey mapping, and analytics to help brands grow with intention.

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Digital Marketing

This Week in Marketing: What’s Shaking Up the Industry

Stay ahead in marketing! Discover Instagram’s “Blend,” LinkedIn’s new feed, Jessica Campbell’s bold partnership & more. Get the latest industry insights!

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Digital Marketing

This Week in Marketing: New Viral Trends Have Entered the Chat

This week, we’re breaking down the marketing moves that are making waves and revealing the strategies brands use to captivate their audiences. It’s definitely something you don’t want to miss!

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Digital Marketing

This Week in Marketing: DMs, Downvotes, and Dreamy Rewards

Brands like IKEA, Rhode, and Volkswagen are making magic, and Instagram updates are changing the way users communicate online. Read all the updates here!

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Influencer Marketing

Kaela Johnson on Carving a New Path as a Black Freelancer

Influencer marketing freelancer Kaela Johnson shares insights on inclusivity, landing major clients, and thriving in the industry. Read the interview here!

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Digital Marketing

This Week in Marketing: Brand Moves & Platform Power Plays

New platforms are shaking things up, outdated hacks are getting exposed, and Instagram is teasing a game-changing update. Dive into this week’s marketing buzz!

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News

Poppi Faces Backlash After Sending Giant Vending Machines to Influencers

Poppi faces backlash after sending giant vending machines to influencers for a Super Bowl campaign, with critics calling it excessive and out of touch.

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Digital Marketing

This Week in Marketing: 2025 Super Bowl Ads That Won Big

Super Bowl ads are always a masterclass in viral moments, brand storytelling, and connecting with your audience. Discover our favorites with key takeaways here!

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Tips & Tools

How to Create a New Revenue Stream for Your Creative Agency

Wondering how to diversify your revenue streams to take your business to the next level? Check out this blog with advice from experts at The Influence Agency.

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Digital Marketing

This Week in Marketing: Instagram Doing Overtime With New Platform Changes

Last week saw major updates on social media platforms, like Instagram, X, and Pinterest. Wondering what this means for you and your brand? Get the scoop here!

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