Toronto vegan influencers come in all forms, from vegan educators to professional chefs to hyper-talented food photographers. We’ve picked the top 14 from the great T.O. who prove that living the vegan lifestyle is tasty and fun.
The “6ix” is currently home to one of the most vibrant, diverse, and visually stunning vegan communities on the planet. We’re seeing vegan creators combat inflation with sophisticated budget hacks and chefs elevate the food scene to Michelin-star standards.
We’ve curated a list of 14 Toronto vegan influencers who pack a punch with plant-based recipes, content, and lifestyles.
1. Candice Hutchings | @edgyveg
Candice has made waves across social media with her bold, energetic vegan content. She’s authored two cookbooks and built a powerhouse brand by aggressively “veganizing” comfort food with a side of sharp wit. She’s got a rebellious, high-energy personality that cuts through the saturated wellness noise!
2. Jessny Maureaye | @makeitbrunch
If you’re skeptical about getting the right nutrition as a vegan, look no further. Jessny is a dietician who specializes in high-protein vegan and veg recipes! Her food is healthy, vibrant, and colorful without sacrificing flavor. Her guidance is proof you really can have it all as a vegan. Give her a follow to take your brunches to the next level!
3. Serena Yau | @friendlyveg_
Serena’s been a vegan for over 13 years, and she’s an expert at putting together quick and easy plant-based meals. Her style involves minimal ingredients and minimal prep, but maximum flavor. Follow her for her famous rice-cooker recipes!
4. John and Vanessa | @itsjohnandvan
What makes John and Van special is the “we’re in this together” energy they bring to the Toronto vegan scene. Their content focuses on the practical aspects of living the vegan lifestyle as a couple, from weeknight dinners to grocery hauls. You can also find a ton of vegan hotspots on their profile, both in Toronto and abroad!
5. Lisa Le | @thevietvegan
Lisa expertly blends her Vietnamese heritage with a no-gatekeeping approach to veganism. Her Instagram page has a host of relatable content, from parenting to cooking to travel, making her feed refreshingly honest and trustworthy. She’s the definitive voice for anyone seeking bold flavor without the polished pretense.
6. Sam Turnbull | @itdoesnttastelikechicken
If you’ve ever searched for a vegan version of a childhood staple, you’ve likely landed on Sam’s blog. Her “fuss-free” philosophy has made her a household name in the vegan community.
This vegan chef has made it her mission to make plant-based cooking easy and accessible.
Today, she’s a three-time best-selling cookbook author who uses her Instagram account to promote her brand. Her recipes, approved by carnivores and vegans alike, prove that you don’t need fancy ingredients to make a world-class meal.
7. Jaclyn Forbes | @jaclynforbes
For something a little more well-rounded, you can’t go wrong with Jaclyn Forbes’s content. She’s not just a Toronto vegan influencer and a lifestyle content creator. Her Instagram profile is filled with makeup and hairstyling tips, highlights of her media career, and travel content, too!
8. Lauren Toyota | @laurentoyota
This passionate vegan chef finally moved back to Toronto after living in Los Angeles for five years. After a decade as a national TV host, she launched Hot for Food, an empire of plant-based comfort classics.
She’s a one-woman powerhouse that hosts supper clubs and private chef events, serving up delicious vegan dishes in person and online!
9. Wil Yeung | @yeungmancooking
While not entirely vegan, Wil primarily eats a whole-foods, plant-based diet, and his recipes are divine. His vibrant, Asian-inspired vegan recipes set him apart while keeping his roots in the Toronto vegan scene. Not to mention, his experience as a food photographer makes his content a visual feast too (pun absolutely intended)!
10. Katherine and Devin | @twomarketgirls
With Katherine behind the recipes and Devin behind the camera, these two are the ultimate dream team. Their content across their website and their socials is chock-full of personality and the most drool-worthy plant-based comfort food. Give them a follow for top-notch eats (and photos)!
11. Laura Wright | @thefirstmess
Laura is the definitive voice for “slow living” in the plant-based world. Her recipes are sophisticated yet grounded, with a special focus on seasonal ingredients and pantry staples. She’s got the rare ability to make a simple bowl of soup look like a delicious work of art.
12. Lauren McNeill | @tastingtothrive_rd
Switching to a vegan diet can sound pretty daunting, especially in an era of wellness “hacks”. Luckily, Lauren is here to provide a refreshing voice of reason.
She’s a Registered Dietitian who brings all the clinical expertise and none of the fluff, without losing the lifestyle appeal. She’s the go-to person to follow if you want to feel good and back it up with facts.
13. Fraser Fitzgerald | @frasercooks
Fraser is a plant-based chef (and new dad!) living and cooking in Hamilton, Ontario. After years in the trenches of Toronto’s culinary scene, he’s shifted his focus online. If you’re looking for wholesome, family-focused meals that don’t skimp on flavor, Fraser’s your guy.
14. Veggie in the 6ix | @veggieinthe6ix
This account is the go-to for what’s happening in Toronto’s vegan food scene, from restaurants to products to events. If you’re looking for the best vegan hidden gems in the city, this is the account to follow.
Top Toronto vegan influencers
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Work With Toronto Vegan Influencers Today
The Toronto vegan market is no longer a monolith. It’s a diverse ecosystem of specialized voices, from clinical experts to budget hackers. For brands, the winning move is to find the voice that speaks to the specific utility your target audience seeks. That’s where we come in.
The Influence Agency specializes in pairing you with like-minded influencers who can elevate your brand even further. Set your business apart with tailored campaigns from experienced digital marketing pros. Find out how by connecting with us today!