Media Buying

Blog

Discover expert insights on media buying, including Google Ads, social media advertising, programmatic, CTV, DOOH, and broadcast strategies, on The Influence Agency blog.

“Advertising” shown on a laptop screen|A man browsing an article on his tablet|A woman reading on her laptop while sipping coffee

Digital Marketing

How Does Web Banner Advertising Work?

Though web banner advertising has been around for a while, it is still an effective tool to incorporate into your strategy. Learn more in this complete guide.

Read article

animated rendition of an online marketplace.|animated graphic explaining how sequential video ads operate|

Tips & Tools

A Look At Sequential Video Advertising

Let’s dive into Sequential Video Ads & how your business can leverage them! The Influence Agency provides services that help separate your brand from the rest.

Read article

Image of digital marketing focusing on leads|Example of Mow it all using Call Extension|Screenshot of Voila by Sobeys using site link Extension|Example of Lululemon using Location Extension|Example of Mow it all using call Extension on the mobile version||Example of JC Penney using Promotion Extension|Example of a hair salon using Price Extension|Example of Haute Motors using the lead form extension

Tips & Tools

Google Ads Extension Guide: How to Boost Your Leads

Whether you are a business owner or a marketer, your ultimate goal is to get more leads! These 5 tricks will be sure to give your ads the kickstart they need!

Read article

Get your article featured on our blog

Learn more

Write with us

Get Your Article Featured on Our Blog - The Influence Agency

Advertisement for The Yearbook: Museum of Influence with a digital version of Girl with a Pearl Earring wearing headphones, displayed between classical columns.

Explore related goals

Strategy

Delivery

Production