Influencer Marketing

All things pertaining to influencer marketing, influencers to follow, individual influencer spotlights, tips and tricks for working with influencers

Mastering the Influencer Funnel: A 360° Approach to Success

Influencer marketing is the key to 360° digital elevation and success across the levels of the marketing funnel. Click to learn about our integrated approach!

Read article

Matt Benfield and Omar Ahmed posing for a photo|Stylized quote from Omar Ahmed, Content Creator|Stylized quote from Matt Benfield, Content Creator|Stylized quote from Omar Ahmed, Content Creator||Stylized quote from Omar Ahmed, Content Creator

Influencer Marketing

Navigating the Content Landscape on TikTok: An Interview with Matt Benfield & Omar Ahmed

Matt Benfield and Omar Ahmed (@matt_and_omar) discuss the shift to long-form TikTok videos and how to navigate brand partnerships in this interview. Read it now.

Read article

An illustration of a robot taking a picture of TIA's virtual influencer|Noonoouri for a Dior campaign|Lil Miquela endorsing Prada|Nobody Sausage endorsing Hugo Boss|Tia, The Influence Agency's virtual influencer

Influencer Marketing

Navigating Authenticity and Innovation with Virtual Influencers in 2024

Dive into the power of virtual influencers and discover what it is about them that audiences love so much—and why brands are eager to collaborate with them.

Read article

A curated shop’s online store page|An animation of a suitcase, camera, game controller, sunglasses, headphones, credit card, and shopping bags|An influencer talking about a few items featured in her curated shop

Influencer Marketing

Influencer-Curated Shops Emerge as E-Commerce Model

Welcome to the era of influencer-curated shops—an e-commerce model redefining how we discover, connect, and shop in the digital realm. Learn more here!

Read article

A woman in a white outfit practices yoga on a rocky ledge by a serene alpine lake, balancing in Warrior III pose. Towering mountains and lush evergreen forests reflect in the still water behind her.

Influencer Marketing

20 TikTok Yoga Influencers to Follow

Have you been looking for yoga inspiration to boost your physical and mental wellness? Follow these 20 amazing yoga influencers on TikTok for a dose of zen!

Read article

A collage of artwork from 5 Instagram artists|Wisp, a mushroom-inspired stun gun from Tiny Protectors|A Minnie Mouse headband being held up in front of a castle|An embroidered portrait of a gray cat|A miniature model of a green caravan in the forest|A drawing of a couple in bed sleeping with their orange and black and white cat by @titsayy|Cartoon-drawn bear characters having dinner with a sweet caption

Influencer Marketing

20 Artists to Follow on Instagram and TikTok

Discover fresh art inspiration every day with our curated list of 20 talented artists on Instagram and TikTok. Click here to read more on The Influence Agency’s blog.

Read article

CleanTok influencer recording herself doing laundry and showing the audience a laundry pod

Influencer Marketing

20 Cleaning influencers to follow on CleanTok

CleanTok is home to cleaning influencers taking the world by storm. Click here for a roundup of 20 must-follows who are making cleanliness fun and exciting!

Read article

A collage of beautifully painted nails by nail art influencers|Sparkly glitter nail art with pink star and pearl applique|Louis Vuitton-inspired nail art with rhinestone appliques|Cigarette butt nail art|Ocean blue marble nail design with gold flecks|Nails featuring a spooky nun, branches, tombstones, and crosses|Black nails with horizontal green, violet, yellow, and orange stripes|A black man with pink and green goggles showing off his blue nails|Maximalist gold nail art with gemstones|Chromatic midnight blue nail art|Bloody nail art by Stephanie Stone|A Black woman in a yellow-green sweater holding up Black Panther-themed nail art|A black hand with colourful nail art and gold rings.|Pink airbrush nail art with puppy, paw, and bone decal and gold tips|Cute sparkly nail art with smiley, hearts, and rainbow decals|Hello Kitty-inspired nails holding a carbonated Hello Kitty drink|Pink chrome nail art|Japanese school girl socks and uniform nail art|Halftone tropical-coloured nail art.|Diamond studded nails|Black nails with 3D tropical flowers nail art.

Influencer Marketing

20 Best Nail Art Influencers to Follow on Instagram

Elevate your look with a fresh set of nails. Follow these 20 amazing nail art influencers on Instagram and get inspiration for your next nail appointment!

Read article

Influencer Marketing

Top 10 Influencer Marketing Trends for 2025 (And Beyond)

The influencer marketing industry is unstoppable. Check out this blog to learn what influencer marketing trends we think are leading the charge this 2025.

Read article