No one does TikTok influencer marketing like us

Influencer marketing

Partner with The Influence Agency to explore curated TikTok strategies for you and your brand.

Work with us

Tiktok Influencer Marketing - The Influence Agency

Not just anyone can build
award-winning influencer marketing campaigns

We’ve established a global network of TikTok content creators, enabling our agency to curate the perfect match for every brand we work with. No two campaigns are alike and our team’s deep understanding of the platform and its trends empowers us to create captivating TikTok influencer marketing strategies that resonate with diverse audiences.

Don’t settle for ordinary. Choose The Influence Agency.

Work with us

What we do best

A full-service approach to TikTok influencer marketing

Effective TikTok influencer marketing goes deeper than simply pairing your business with a popular content creator. It’s about using market research to inform our collaborative process in crafting customized solutions that align with our clients’ platform-specific goals.

From start to finish, our dedicated account managers work tirelessly to deliver exceptional experiences and continuous support, making us the ultimate choice for your brand’s TikTok influencer marketing. We take a full-service approach to influencer marketing, from sourcing the right content creators to developing user-generated content to influencer whitelisting.

This ensures a seamless and immersive TikTok influencer marketing experience, allowing you to focus on other aspects of your business while we deliver exceptional brand exposure and tangible growth.

When done right, influencer marketing on TikTok is highly effective. The benefits speak for themselves.

Target niche
communities

From #BookTok to #CleanTok to everything inbetween, by partnering with the right TikTok influencer, your brand can engage countless niche communities.

Virality within
reach

Going viral on TikTok is much more attainable than on other platforms, especially with the right influencer in your corner.

Create authentic connections

TikTok bridges the gap between creators and audiences in unique ways. Leverage these connections by working with influencers!

35% of people use TikTok to follow or research brands before making a purchase.

Boost my sales

How we do TikTok influencer marketing

Our TikTok marketing strategy is multifaceted—we’re involved at all stages of the process. From the moment you partner with us, we delve deep into understanding your brand’s identity, goals, and target audience in order to drive exceptional results. We’re not happy unless you are!

Step 1

Let’s set some goals

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So, what do you want to accomplish?

All good marketing strategies start with clear and attainable goals. We’ll work with you to learn exactly what you’re hoping to achieve, then move into exploring how TikTok influencer marketing can help you get there.

Step 2

Relax, we'll develop the brief

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Leave this part of the process to us!

Once we know what your goals are, we’ll get to work on mapping out an actionable plan to achieve them. We pitch our campaigns with a detailed creative brief and workback schedule so they understand what’s expected of them.

Step 3

Source influencer talent

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This is where the fun starts.

With your goals defined and a strategy set, we’ll begin canvassing our extensive roster of TikTok influencers to find the perfect fit. We’ll take into account the size of their audience, the communities they speak to, and their viral potential.

Step 4

Content review & approvals

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Without your approval, nothing gets posted.

We let the influencers create brandable content backed by our strategy. We set them up with the knowledge they need to succeed, but put our trust in their ability to create thumb-stopping content that will align with your KPIs.

Step 5

Content deployment & whitelisting

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Content means nothing if people don’t see it, right?

This is where we work some of our behind-the-scenes magic. We’ll do everything we can on our end to ensure the branded content is seen, including boosting posts with Spark Ads. We have a few other tricks too, don’t worry!

Step 6

Let’s talk numbers

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Finally, we assess the results.

At this point, we’ll sit down with you to see how wonderful your TikTok influencer marketing campaign was for your business. We’ll determine how the results align with our goals to inform the next steps—and plan more campaigns!

Experts in 360° digital elevation

Our influencer marketing services

User-generated content creation

Woman standing on a hill overlooking a large lake in the winter

TikTok users don’t want polished content. Harness the power of UGC to fuel authentic connections, drive engagement, and make people stop scrolling!

Influencer gifting campaigns

Everyone wins with gifting campaigns: spark excitement around your products or services while helping influencers connect with their fans.

Brand ambassador endorsements

Create lasting relationships with influential TikTok creators as the face of your brand, driving sustained engagement and loyalty.

Influencer content whitelisting

Collaborate with TikTok influencers Your TikTok marketing campaign could involve posting one of your ads directly on an influencer’s profile—simple yet effective!

Full-service influencer marketing

Maybe you want to do a bit of everything? We provide full-service influencer marketing, so you can tap into all niches.

Learn more

Our clients

We’re the agency for people who hate agencies

We’re selective with our clientele

We carefully select our partners to ensure we're the right fit for each other, maximizing our potential for success. Our retention rate speaks for itself, and our client portfolio consists of a list of long-term success stories.

We don't join trends, we create them

See that wave our competitors are riding? We made it. This is your invitation to get on and start setting trends with us.

We're your in-house team

We take the whole “full-service” thing seriously. Expect to have a long-term and dedicated team on your account.

We don’t settle for average

We're not here for a participation medal - We play to WIN. Our goal is to drive industry-leading results for our clients, with an award-winning mindset, long-term.

We know our sh*t

We work hard to recruit and retain the best talent in our industry. Our entire team is fully accredited in their area of expertise - and you can be certain we have the best in the biz representing your brand.

Learn how we helped Napoleon reach 16 million grill enthusiasts on TikTok with influencer marketing

Read the case study

Man and a woman grilling outside a converted bus

Introducing Creator Connect

Learn more

Find your perfect influencer

Contact us 👋

TikTok influencer marketing is easy when you work with us

Now is the time to create a next-level TikTok influencer marketing campaign!

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From inception to execution, partnering with The Influence Agency is a surefire way to guarantee your next campaign is a viral success.

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‍Connect with us today to get started!

Let's connect

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Have questions?
We have answers

What is TikTok influencer marketing?

It’s about leveraging the star power of TikTok influencers to boost your brand. It can be done through branded content, product shout-outs, social media takeovers, and more.

How do you find the right influencers for my brand on TikTok?

Partnering with The Influence Agency is the best way to find the right influencers for your brand. We do our homework to align TikTok influencers with products and brands that will resonate with them and their followers.

How much does it cost to work with TikTok influencers?

It depends on the scope of your campaign and the influencer you're working with. The cost of hiring an influencer with a larger following is likely to be higher, as they will be promoting your product to a larger audience. Contact us for a quote!

What types of content can TikTok influencers create for my brand?

TikTok influencers can create all kinds of content for your brand, from product reviews to funny short-form videos. Whether you’re looking for ‘salesy’ content or video that’s a little more narrative-driven, the right influencer will know exactly what to do!

How do you measure the success of a TikTok influencer marketing campaign?

Influencer marketing can absolutely be used for B2B brands. Partnering with an influencer on your next campaign can add some personality to your brand, or add legitimacy if you are being endorsed by someone who embodies your values.

Can I work with multiple TikTok influencers for one campaign?

TikTok is a highly collaborative platform. If incorporating multiple influencers aligns with your goals, strategy, and budget, then it could certainly work!