Find the perfect Social Activist influencer for your brand

Social media gives us the opportunity to spread awareness like wildfire. Imagine all the social issues that would have faded into the silence if it weren’t for the power of the internet. From #StopAsianHate to #BlackLivesMatter, these are just some of the social causes that are now being heard and turned into movements because of online activism. Among the biggest fire starters that have ignited this change are social activist influencers.

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Having built large communities on platforms such as Instagram, Facebook, and TikTok, these influencers have a powerful voice that can inspire people to take action. Through social activist influencer marketing, brands can leverage this impact and gain access to their attentive audience. The Influence Agency helps brands establish this connection. Our team strives to consistently design digital campaigns that will disrupt the industry and spark positive change.

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Social Activist influencer marketing

How Using Influencers Can Benefit Your Business

The significant viewpoint of social activist influencers continues to resonate with the crowds and manages to reach the farthest corners of the world. The uniqueness of their influence stems from the fact that they continue to inspire people to actively pay attention to the world’s most critical issues, take action, and stand for what they believe in. When it comes to social activist influencers, it’s clear that their voice is a powerful tool that can impact the views and opinions of the public.

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Studies show that 34% of Americans take part in a group on social media that shares an interest in an issue or a cause, while 69% of U.S. adults agree that social media is important for getting government officials to pay attention to important issues. When it comes to creating sustained movements for social change, 67% say that social media is essential for activism.

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With these numbers, it’s clear that a large percentage of the population is actively involved in social activism. This reflects on popular petition platforms such as change.org, which currently has over 329 million users and has garnered over 673 million signatures in 2019 alone.

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Establish a connection between your brand and the leaders who are spearheading these large-scale movements through a social activist influencer marketing campaign. With a credible ambassador, you will be able to unite your business with your target audience and solidify your brand as one that’s trusted and reputable.

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Social Activist Influencer Marketing with Results

The internet is a loud place, and yet the voice of social activist influencers continues to prevail. With social media being a platform for building common interest around almost any topic of your choice, these social activist influencers stand out because they choose to share substantial content that aims to make the world a better place.

On Instagram alone, #StopAsianHate has been used almost 500,000 times, while the use of #BlackLivesMatter stands at over 27.2 million. Queer activists and allies alike have used the #LoveIsLove hashtag over 36.8 million times to spread awareness about social issues in the LGBTQ+ community. Environmental issues such as #ClimateChange continues to rise as well with 5.4 million uses of the hashtag.

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These are among the many causes that social activist influencers have played a significant role in bringing light to. Whether they’re encouraging donations to the organizations that fight for these causes or emphasizing these hashtags through detailed and informative posts, these influencers are using their platforms as a podium to call on social change to better our humanity.

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These powerful public figures have attained their huge following because of their thought-provoking content that educates and informs us about social justice. Social activist influencers manage to successfully raise awareness on the world’s most important issues that would’ve otherwise lost momentum. This is why they’re regarded as unique, credible, and revolutionary public figures. This credibility has turned them into sought-after influencers for digital marketing campaigns.

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Authenticity and Credibility

Targeted Audience Reach

Inspire Brand Loyalty

High Engagement Rates

Access to a Global Audience

Expertise in Social Activist-Related Content

Learn how we helped Napoleon reach 16 million grill enthusiasts on TikTok with influencer marketing

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Unleash the power of influence

Our influencer marketing services

Full-service influencer marketing

Lock in your target audience with our full-service influencer marketing approach. We drive impact and results across key social media channels–Instagram, Facebook, YouTube, and TikTok!

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UGC programs

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Influencer gifting campaigns

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Influencer content whitelisting

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We carefully select our partners to ensure we're the right fit for each other, maximizing our potential for success. Our retention rate speaks for itself, and our client portfolio consists of a list of long-term success stories.

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See that wave our competitors are riding? We made it. This is your invitation to get on and start setting trends with us.

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We work hard to recruit and retain the best talent in our industry. Our entire team is fully accredited in their area of expertise - and you can be certain we have the best in the biz representing your brand.

Testimonials

What our clients love about us

Having blogged for 10 years and having worked with a plethora of agencies, The Influence Agency team has been one of the top agencies I've connected with. Their ability to both balance creator relations and interests, while maintaining the priorities of their brands is incredibly impressive. As a creator, the team is always supportive and responsive and truly makes developing branded content seamless! I always look forward to working with them!

@melhwang

Working with The Influence Agency has been an exciting and engaging experience. We appreciate their in-depth knowledge of the influence marketing space and their ability to align our mission with top influencers who help drive awareness of our fundraising initiatives"

Glenn van Gulik

Secretary for PR and Territorial Marketing

Working with The Influence Agency to help launch our TikTok and Pinterest ad campaign strategies over the last 9 months was one of the best decisions we've made this year. We searched across Canada for an agency to align with our vision and marketing needs and found that their offerings and ratings were second to none. It's been a dream to work with both the team who were not only terrific and quick communicators (even with the time difference!), but also very professional and knowledgeable - clear experts in their field. We've been happy with our results and would recommend TIA!

Natasha Eng

Director, Social Media and Marketing

The Influence Agency put on one of my favorite events ever for the launch of youtheory in Canada! The vibe was unmatched, with staff and creators enjoying themselves equally on the rooftop. It was also very diverse - both men and women were in attendance, which is rare since these events are usually female-dominated. They also didn’t forget us mature creators! It was refreshing to be part of a launch that values my age group. Thank you so much for the invite, TIA! More brands should take a page out of your book.

LaToya Ingleton

If you're looking for experts in the digital space, you HAVE to team up with The Influence Agency. We've been leveraging their expertise for over 12 years, and couldn't be happier to have them on our side. They take pride in what they do, and have put together an incredibly versatile team that can take care of all of the digital services we require. Highly, highly recommend our friends at TIA.

Vito Mastrorillo:

President

It was amazing to work with Stephanie and Kitty on our holiday Influencer programs. Responsive, professional and hard working - perfect partners! - would recommend over and over!

Andrew Verescak

Senior V.P. of Business Development

We have been working with TIA for 2+ years here at Staples and it's been an absolutely wonderful experience. They bring great energy and knowledge to the table and we have seen a great impact on our social channels ever since they took on our account. Cannot recommend enough!

Guneet Benipal

Manager, Social Media Content

The Influence Agency is phenomenal. They’re incredible outside-the-box thinkers and we’re a great alternative to the traditional marketing efforts taken for the NFP I work for. We worked directly with Stephanie and Tom, both who had a high level understanding of the industry and a completely professional approach to social promotion. Looking forward to working with their team again!

Nicki Lamont

Global Digital Lead

At Universal Music, we are frequently tasked with launching new albums and products with little to no notice which can prove challenging for traditional agencies.

The team at the Influence Agency have proven time and time again their ability to be both nimble and efficient at delivering influencer campaigns that are strategically targeted, creative and most importantly impactful with our artists audiences.

Fraser MacKenzie

Senior Director Digital

Wow – what an event! We are still buzzing over here. It was truly a memorable evening. The attention to detail was particularly impressive. Every element, from the décor, the drink menu names, the photo booth, the signage, etc., was meticulously planned and executed. It’s clear there was a lot of thought and care into making the event special.

We appreciate all the hard work that went into making our new line's launch party successful.

Colleen Roberts

Manager, Media, Global Marketing

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