Find the perfect foodie for your brand

Dig into next-level marketing by dining with the world’s top foodie influencers.

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Foodie influencer marketing

Foodie Influencer Marketing - The Influence Agency
Top Foodie Influencers - The Influence Agency
Perfect Foodie For Your Brand - The Influence Agency
Foodie Influencers Can Benefit Your Business - The Influence Agency
Foodie Influencer Marketing With Results - The Influence Agency
Foodies Influencers - The Influence Agency

How using foodie influencers can benefit your business

The food industry has gone through a vast expansion in recent years. Nowadays, you’ll find that a variety of different diets have surfaced including gluten-free, sugar-free, dairy-free, or veganism. With the increasing popularity of mindful cooking, social media has also seen a spike in influencers who cater to such content. Through foodies influencer marketing, you can rest assured that your brand is reaching these immensely specific demographics.

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Foodie influencer marketing with results

At The Influence Agency, we have the perfect recipe to boost your brand’s online visibility through foodies influencer marketing. Our team of marketing experts will help you build a powerful campaign by partnering your brand with the most suitable foodies influencers from our extensive roster. It’s our mission to deliver results and build better brand awareness that puts the spotlight on your company. 

Foodie influencers have built a community of food-loving individuals who value and trust their opinions. Being able to tell a story—such as where their delicious food comes from—is as important as how it photographs and tastes. Audiences increasingly demand food and beverage content that is wholesome in its nutritional value and authentic in its cultural roots; something that foodies influencer marketing excels at.

Why foodie influencer marketing?

With the global food and beverage market expected to be worth $7,527 billion by 2023, standing out in this extremely competitive market can be challenging. Taking these statistics into account highlights how vital it is to utilize the right strategies to enable your brand to stand out, which includes foodies influencer marketing.

Seventy-one percent of consumers are most likely to make a purchase if it is recommended on social media. There’s no better way to convince consumers to trust your company than by being recommended by a food influencer with expert taste buds. Food influencers have a voice that their followers listen to and what they come across on their newsfeed can effectively dictate their next food and beverage purchases.

Authenticity and Credibility

Targeted Audience Reach

Inspire Brand Loyalty

High Engagement Rates

Access to a Global Audience

Expertise in Food-Related Content

Learn how we helped Napoleon reach 16 million grill enthusiasts on TikTok with influencer marketing

Read the case study

Summit Creative Award 2023 WinnerNapoleon Grills
Man and a woman grilling outside a converted bus

Unleash the power of influence

Our influencer marketing services

What started as everyday people snapping photos or running a successful food blog evolved into what we know today as food influencers. In fact, people aged 18-35 spend five whole days a year browsing food inspiration on Instagram—and 30% of them would avoid a restaurant if their Instagram presence was weak. If you’re a food and beverage brand, people are already looking for you—now you just have to make yourself visible. 

Full-service influencer marketing

Lock in your target audience with our full-service influencer marketing approach. We drive impact and results across key social media channels–Instagram, Facebook, YouTube, and TikTok!

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Woman on her couch with the TV on in the background
Woman on her couch watching TV
Warmly dressed family outside during the winter
Woman holding oranges and Jamieson vitamins
Man and two children in a kitchen

UGC programs

Woman standing on a hill overlooking a large lake in the winter

Please your fans’ social media palette with user-generated content. Our UGC programs are perfect for food brands looking to increase engagement and expand their market.

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Influencer gifting campaigns

Woman presenting a gift box

Get exposure from top foodie influencers through our effective influencer gifting programs. We strategically choose the who's who in the culinary world to showcase your products. 

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Brand ambassador endorsements

Man ahead of his grill outside

Our brand ambassador programs identify and partner you with individuals who resonate deeply with food lovers. These tasty recipes turn casual diners into regular customers. 

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Influencer content whitelisting

A woman in her kitchen

Strategic brand partnerships are work magic like healthy eating. Get your content whitelisted to exponentially increase your brand's credibility and reach. 

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Testimonials

What our clients love about us

The Influence Agency is phenomenal. They’re incredible outside-the-box thinkers and we’re a great alternative to the traditional marketing efforts taken for the NFP I work for. We worked directly with Stephanie and Tom, both who had a high level understanding of the industry and a completely professional approach to social promotion. Looking forward to working with their team again!

Nicki Lamont

Global Digital Lead

Working with The Influence Agency has been an exciting and engaging experience. We appreciate their in-depth knowledge of the influence marketing space and their ability to align our mission with top influencers who help drive awareness of our fundraising initiatives"

Glenn van Gulik

Secretary for PR and Territorial Marketing

It was amazing to work with Stephanie and Kitty on our holiday Influencer programs. Responsive, professional and hard working - perfect partners! - would recommend over and over!

Andrew Verescak

Senior V.P. of Business Development

Having blogged for 10 years and having worked with a plethora of agencies, The Influence Agency team has been one of the top agencies I've connected with. Their ability to both balance creator relations and interests, while maintaining the priorities of their brands is incredibly impressive. As a creator, the team is always supportive and responsive and truly makes developing branded content seamless! I always look forward to working with them!

@melhwang

We have been working with TIA for 2+ years here at Staples and it's been an absolutely wonderful experience. They bring great energy and knowledge to the table and we have seen a great impact on our social channels ever since they took on our account. Cannot recommend enough!

Guneet Benipal

Manager, Social Media Content

Wow – what an event! We are still buzzing over here. It was truly a memorable evening. The attention to detail was particularly impressive. Every element, from the décor, the drink menu names, the photo booth, the signage, etc., was meticulously planned and executed. It’s clear there was a lot of thought and care into making the event special.

 

We appreciate all the hard work that went into making our new line's launch party successful.

Colleen Roberts

Manager, Media, Global Marketing

The Influence Agency put on one of my favorite events ever for the launch of youtheory in Canada! The vibe was unmatched, with staff and creators enjoying themselves equally on the rooftop. It was also very diverse - both men and women were in attendance, which is rare since these events are usually female-dominated. They also didn’t forget us mature creators! It was refreshing to be part of a launch that values my age group. Thank you so much for the invite, TIA! More brands should take a page out of your book.

LaToya Ingleton

Working with The Influence Agency to help launch our TikTok and Pinterest ad campaign strategies over the last 9 months was one of the best decisions we've made this year. We searched across Canada for an agency to align with our vision and marketing needs and found that their offerings and ratings were second to none. It's been a dream to work with both the team who were not only terrific and quick communicators (even with the time difference!), but also very professional and knowledgeable - clear experts in their field. We've been happy with our results and would recommend TIA!

Natasha Eng

Director, Social Media and Marketing

If you're looking for experts in the digital space, you HAVE to team up with The Influence Agency. We've been leveraging their expertise for over 12 years, and couldn't be happier to have them on our side. They take pride in what they do, and have put together an incredibly versatile team that can take care of all of the digital services we require. Highly, highly recommend our friends at TIA.

Vito Mastrorillo:

President

At Universal Music, we are frequently tasked with launching new albums and products with little to no notice which can prove challenging for traditional agencies.

The team at the Influence Agency have proven time and time again their ability to be both nimble and efficient at delivering influencer campaigns that are strategically targeted, creative and most importantly impactful with our artists audiences.

Fraser MacKenzie

Senior Director Digital

Ready to get started?

Order up—we’re serving piping brand engagement on a silver platter! If you’re looking to connect with food lovers around the world, allow us to pull out a chair and introduce you to a never-ending menu of amazing foodie influencers.

Contact us to set food trends with a *chef’s kiss*-worthy campaign!

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