From World Series celebrations to cranberry-fueled holiday campaigns, this week’s marketing moments are serving major creativity. With sports hype, bold brand collabs, and fresh AI updates in the mix, let’s dive into the moments making the biggest buzz right now.
⚾️ Toronto Blue Jays #WANTITALL
It’s official! The Toronto Blue Jays are headed to the World Series for the first time since 1993. The city is alive with celebrations, and we have to shout out the incredible #WANTITALL campaign. The Blue Jays social + design team is absolutely crushing it this postseason with their graphics and edits. GO JAYS GO!! ⚾💙
☕️ Kahlúa x Dunkin = Kahlunkin
Is Kahlúa trying to tap into a Gen Z audience with its new Caramel Swirl Cream Collab with Dunkin’? If there’s one thing we know Gen Z loves, it’s fun-flavored coffee and exclusive collabs. The caramel swirl flavor feels playful, social-media-ready, and perfectly aligned with Gen Z’s love for sweet, trend-worthy drink. It’s the perfect bridge between coffee culture and cocktail culture — a clever move that brings both worlds together!
🌟 Keeping Up with Meta: IG Story Glow-Up
Instagram Stories just got a glow-up, thanks to Meta AI. You can now easily remove unwanted people or objects from your photos, or add creative touches before hitting share. Whether you’re fixing a photobomb or turning your pic into an aesthetic masterpiece, it’s all about giving you new ways to express yourself and your creativity.
🎄 Berry Iconic Campaign, Ocean Spray
Ocean Spray just dropped a holiday campaign starring a cranberry-obsessed grump named Cranpus (aka Bryan Cranston). The brand is leaning all the way into cranberries this season, making this little berry the true star of the holidays. Honestly, it’s festive, funny, and genius!
🚀 Sora Is Planning to Level Up
Bill Peebles, head of Sora at OpenAI, shared on X that more creation tools are on the way. Soon, you’ll be able to cameo your dog, cat — basically anything you want — and even edit videos directly in the app. Lots of exciting updates are coming soon, and we can’t wait to keep you posted!
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