From a simple pair of jeans to bold, experimental fits, we have your outfit inspiration covered. This article spotlights 10 iconic fashion influencers to follow on Instagram and TikTok to help you start your style journey with confidence.
Fashion is all about self-expression, but it can be hard to know where to find inspiration. There's no shortage of places to look, and it can be tough to find your own style. Having fashion inspiration can take a lot of the grunt work out of mindlessly shopping or scrolling for things that spark interest.
Luckily, your search ends with us. We've curated a list of our favorite fashion influencers to be your guide before you buy. Their creative visions inspire their audiences to shop with intention and have fun with what they wear.
Whether you’re looking for a wardrobe refresh or discovering your personal style, we’ve got you covered. Read on to see our 10 favorite fashion influencers on Instagram and TikTok.
1. Wisdom Kaye | @wisdm
Wisdom Kaye is the perfect account to start with if you're looking to get inspired. He uses his platform to create jaw-dropping outfits that blend vintage influences with modern high-fashion trends.
His content showcases how to turn fashion into engaging storytelling. Follow his socials to see him experiment with outfit challenges, pop-culture themes, and narrative styling videos!
2. Tim Dessaint | @timdessaint
For practical and minimalist outfit inspiration, Tim Dessaint’s content is a can’t-miss. He focuses on capsule wardrobe ideas and styling tips that elevate everyday pieces into stylish ensembles.
His dedicated following loves his understated aesthetic and plain, simple guidance on versatile, wearable fashion. Give him a follow for sustainable shopping and styling advice!
3. Daniel Simmons | @imdanielsimmons
Daniel Simmons’s clean, preppy aesthetic, full of minimalist menswear touches on high fashion (and sweaters). He’s all about styling cool and classic clothing with intention, often combining streetwear and smart basics while providing accessible styling ideas to inspire you to level up your look.
4. Eyes Rodgers | @eyesrodgers
Eyes Rodgers perfectly blends retro nostalgia and modern trends with unmistakable ‘90s and Y2K influences. She experiments with shapes and silhouettes while combining high fashion and streetwear. Check her fun, eclectic fashion ideas for playful, trendy inspiration!
5. Trey Bryant | @treybryantstyle
For anyone looking to up their menswear game, Trey Bryant is a must-follow. He adds refinement and timelessness to any wardrobe. He does this through his catalog of style and grooming tips focused on fit, color coordination, and versatility. His approachable content helps you elevate your image so you can feel comfortable and confident in your outfits, wherever you wear them.
6. Emma Chamberlain | @emmachamberlain
It’s almost too easy to fall in love with Emma Chamberlain’s content. Even TIME Magazine named her one of the Top 25 Most Influential People on the Internet when she was just 18.
Now at 24, Emma has a massive following who are drawn to her unfiltered personal style. Despite her incredible growth, she’s a shining example of a creator staying true to their roots. Her content and bold experimentation with styles are true inspiration for expressing yourself in fashion.
7. Jessica Wang | @jessicawang
If you’re looking for the glamour of high fashion with trend-forward looks, then Jessica Wang’s content is for you. She's spent over a decade creating editorial-worthy content that features outfits that experiment with trends and turn heads.
When she's not traveling to fashion events, she posts quick-change videos and style tips on her socials. Her content is the perfect inspiration for daring, wearable style.
8. David Guison | @davidguison
David Guison’s been inspiring people with his outfits for over a decade. His personal style is a mix of classic menswear and expressive, nonconformist finds. His outfits play with silhouettes, fabrics, and styles in a way that’s approachable and fun. He’s the go-to guy to follow if you’re looking to step out of your comfort zone.
9. Amber Scott | @ambervscott
Amber Scott’s look is all about tasteful casual style. Her looks extend beyond the runway with real-life wearability. They’re simple, sleek, and sophisticated without compromising on approachability.
She mixes classic staples with relaxed, season-ready pieces in effortless ensembles. Amber’s perfect to follow for elevated everyday outfit inspiration.
10. Rocky Barnes | @rocky_barnes
Rocky is a must-follow for inspiration on breathing new life into your collection! She’s been shaping trends for years with her boho-chic wardrobe. Her feed is filled with outfits that play with color, pattern, and texture, matching her vibrant energy. Her style inspires her followers to be playful and curious with what they wear, no matter the occasion.
Top fashion influencers on Instagram and TikTok
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Set the next trend with TikTok & Instagram fashion influencers
Despite their different styles, these influencers tell us there’s no “right” way to find fashion inspiration. What they have in common is their deep understanding of their audiences and the connections they foster with them. This is the kind of connection your brand needs. The right influencer and content strategy can help you reach your audience and keep your brand top-of-mind.
Link brands with high-performing influencers by partnering with an agency to assist you in crafting captivating content for your audience. Reach out and connect with us today to supercharge your brand campaign!