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Banner reading 'Chronically Online' with emojis, featuring an image of old computers set up in tall grass. The text overlay says 'June 16 – June 23'.

This Week in Marketing: The Buzz Brief

Last Updated

June 23, 2025

Originally Published

June 23, 2025

Author

The Influence Agency

From Pinterest’s dreamy coffee collab to TikTok dodging yet another ban, the internet didn’t hold back this week. We’ve got password panic, platform updates, and a new app that actually pays creators. Here’s everything you missed in this week’s buzz brief.

🐟 Emma Chamberlain x Pinterest = DREAM Collab

Pinterest’s first-ever product collab is with the literal queen of curated boards, Emma Chamberlain. They’ve dropped a sea salt toffee flavoured coffee inspired by the rising “Fisherman Aesthetic”. Because why just pin the aesthetic when you can sip it too? 

📱 Another Day, Another TikTok Extension

Donald Trump has pushed TikTok’s deadline again. This third extension means more time to scroll without panic. No ban yet, so keep the dances and trends coming. Crisis averted… for now.

🔐 16 Billion Passwords Leaked: Here’s What To Do

A huge password leak happened last week, affecting major platforms like Apple, Google, and Facebook. Now’s the time to update your passwords, use a password manager, and switch to passkeys for safer, easier logins. Stay secure and stress less!

👜 Bag Charms: Collectable, Wearable, Personal

Bag charms used to hold your keys. Now they hold your entire personality. We’re not buying for function—we’re buying for identity, aesthetic, community. Tiny accessories have become status symbols, conversation starters. 

Image Source: Harper's Bazaar

🔁 Instagram’s Repost Button Is Almost Here!!

Instagram’s testing a repost button so you can share posts straight to your Feed—not just Stories. TikTok’s had this forever, but now Instagram’s leveling up the game. Creators get more credit, and meme-sharing just got easier. Ready to repost your faves?

🤑 Scroll, Post, Earn: OWN Is Changing the Game

Own is the latest app that features a swipeable feed for short videos, text posts, and images—plus staples like DMs. But it’s the blockchain and token economy that sets it apart: creators can earn revenue with no follower or post count minimums.

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