Micro-Influencers to Watch in 2019

Kitty Lana Carr
Written By
Kitty Lana Carr
Published On
Jan 09, 2019
Micro-Influencers 2019

Welcome to 2019, where Influencer Marketing is a multi-billion dollar industry and Micro-Influencers are the largest growing trend that companies are investing in to promote their brands. While Macro-Influencers are household names with a massive following, Micro-Influencers occupy a niche category with a loyal following of highly engaged audiences between 10K-50K followers. Micro-Influencers are considered more trustworthy by their followers because their modest following is more relatable. Further, Micro-Influencers are able to create an emotional connection with their audience through content that their audiences align with. Check our list of Micro-Influencers that crushed it in 2018 and are must-follow for 2019.

Mom Influencers

Dani@dreaminginsatin

Dani is a mindful mama to 3 little girls in Toronto. Her feed is filled with vibrant pics of her family in the cutest little outfits (hello matching cactus bathing suits and onesies) and sprinkled with her favourite self-care tips. Follow Dani’s adventures in Toronto with her family.

View this post on Instagram

A post shared by Dani A. (@dreaminginsatin) on

Alexandra@lexxandra

Alexandra and her husband Mathieu live in Toronto with their little son Joshua. Alexandra’s clean and sunny feed documents her family travels and adventures in motherhood. Tag along on Alexandra and Mathieu’s parenting journey!

View this post on Instagram

A post shared by Alexandra Ambroise (@lexxndra) on

Eve@everyday_eve_

Eve is a French Canadian mom living in Toronto with her husband and children Elliot and Chloe. Eve loves fashion and splurging on some high-end pieces #relatable. As a self-declared foodie, Eve’s blog has lots of recipe and tips for fellow food lovers!

View this post on Instagram

A post shared by Eve Mayrand (Everyday Eve) 🇨🇦 (@everyday_eve_) on

Emilie@brookandpeony

Emilie is a French Canadian mama who lives just outside of Montreal with her daughter Brook. Emilie is an artist and interior designer. Her apartment was even featured on Apartment Therapy and is reminiscent of Scandinavian design and truly inspiring for those who love clean and simple interiors.

View this post on Instagram

A post shared by B R O O K & P E O N Y (@brookandpeony) on

Kassandra@kassandradekoning

Kassandra is a country girl born and raised in rural Ontario. Kassandra and her husband have two boys and a newborn girl Scottie Sue. We love Kassandra’s DIY and home decor tips. Follow the #littledekonings on their journey to building their dream home and for all your interior design inspiration.

View this post on Instagram

A post shared by k a s s a n d r a (@kassandradekoning) on

Lifestyle Influencers

Kyal@kyallegend

Kyal is a Toronto based actress and dancer who naturally embodies that ‘cool girl’ vibe we are all trying to accomplish. Currently, Kayal is starring in the Disney show ‘Backstage’. Follow this beauty for major style inspo.

View this post on Instagram

A post shared by Kyal Legend (@kyallegend) on

Joelle@lapetitenoob

There is no other way to describe Joëlle’s feed other than ‘pretty in pink’. Joëlle pretty much invented millennial pink before it was cool. As Elle Woods said: “Whoever said orange is the new pink is seriously disturbed”.

View this post on Instagram

A post shared by Joëlle Anello 📍Toronto (@lapetitenoob) on

Karolane@karolanerondeau

From simple interiors to lush greenery, Karolane’s Instagram is so serene. This Montreal creator is a must watch for 2019!

View this post on Instagram

A post shared by Karolane Rondeau (@karolanerondeau) on

Krystle@dineandfash

Krystle is a corporate lawyer from 9 to 5 and after work she dishes the latest on food and fashion in Toronto.

View this post on Instagram

A post shared by Krystle (@dineandfash) on

Safinaaz@thegreycanvas

Safinaaz is an engineer by day, fashion and lifestyle blogger by night, and 24/7 mom. From travel, food, fitness and style, Safinaaz aka The Grey Canvas is here to inspire us in 2019.

View this post on Instagram

A post shared by Safinaaz – Content Creator (@thegreycanvas) on

Travel Influencers

Alicia@alicia_haque

Meet Alicia aka the girl behind the travel blog Go Live Explore. Alicia is a Brit living on the West Coast and wants to encourage people to go outside, experience the world, and take on new adventures!

View this post on Instagram

A post shared by Alicia | Go Live Explore ✧ (@alicia_haque) on

Alexa@seriouslyalexa

Alexa’s photos pretty much speak for themselves. This Halifax babe captures stunning landscapes from the East Coast and beyond.

View this post on Instagram

A post shared by ALEXA CUDE // HALIFAX CANADA (@seriouslyalexa) on

Alexandra @tovogueorbust

Alexandra is a West Coast travel blogger with an eye for style and beautiful destinations. Satisfy your wanderlust with this frequent flyer!

View this post on Instagram

A post shared by Travel & Lifestyle 📍Vancouver (@tovogueorbust) on

Andrea @andrealachance

Andrea is a mountain loving, nature seeking gal. Check out her adventures in the Great White North!

View this post on Instagram

A post shared by Andréa ❆ (@andrealachance) on

Dee @thedesertcarnation

Dee capture amazing content from her travels all over the world. From the streets of Toronto to the beaches in Bali, Dee always travels in style.

View this post on Instagram

A post shared by Dee | TORONTO 🌸🥀🌸 (@thedesertcarnation) on

Women’s Fashion Influencers

Flora @thefloralaw

Flora is a chic fashionista from Vancouver. Flora’s fresh and simple style is so on point and her blog is our go-to for the latest in beauty and fashion.

View this post on Instagram

A post shared by FLORA LAW (@thefloralaw) on

Jenna @jennabitovenaumovich

Jenna is a style-maven and is constantly pushing the boundaries of fashion with the most glam outfits in Toronto.

View this post on Instagram

A post shared by Jenna Naumovich Freda (@jennabitovenaumovich) on

Annie @fabincblog

Meet Annie, aka the beauty behind the blog Fashion and Beauty Inc. Annie’s photography captures the latest in fashion and art in Toronto and New York. Follow Annie on her culture trips and get swept away in her elegance!

View this post on Instagram

A post shared by ANNIE ROBINSON🌸 (@fabincblog) on

Chantelle @big.chantellle

Chantelle’s street-style is everything. We love her effortless vibe and sweet sunglasses.

View this post on Instagram

A post shared by chantelle marie (@big.chantelle) on

Jules @mademoisellejules

Meet Mademoiselle Jules, the fashion and beauty blogger from Montreal. With an eye for the finer things in life, Jules is a must-follow for the latest in luxe fashion.

View this post on Instagram

A post shared by Mademoiselle Jules (@mademoisellejules) on

Men’s Fashion Influencers

Didier @didieryhc

Catch Didier workin it in the streets of Toronto or a local cafe. We love Didier’s minimalist chic style and yummy food pics.

View this post on Instagram

A post shared by Didier. Toronto (@didieryhc) on

Christian @dj_kondo

Christian is entrepreneur and DJ from Montreal with a serious sense of style and suave. Follow to see what trends he will be wearing in 2019!

View this post on Instagram

A post shared by Christian Kondo (@dj_kondo) on

Jonathan @jonathancavaliere

As Barney Stinson infamously said: “suit up”. Jonathan seriously knows how to work a well-tailored suit and a bowtie. Take note boys!

View this post on Instagram

A post shared by Jonathan Cavaliere (@jonathancavaliere) on

Derek @derekjacobkesseler

You may recognize Derek from Big Brother Canada. Check out this BC boy’s slick street style. Also, if anyone knows what shampoo he uses, let us know #hairgoals.

View this post on Instagram

A post shared by Derek Jacob Kesseler (@derekjacobkesseler) on

Christian @christianconfidential

Thankfully Christian doesn’t keep his style tips confidential because we don’t know what we would do without them. Check out Christian’s Insta to see what major looks he is serving in 2019.

View this post on Instagram

A post shared by Christian Thompson (@christianconfidential) on

Health & Wellness Influencers

Kelsey @thekelseyrose

Kelsey is a Toronto-based personal trainer and lifestyle coach who inspires people to live a healthy lifestyle and discover the best versions of themselves. Follow for fitspiration or actually check out one of her classes!

View this post on Instagram

A post shared by Kelsey Rose (@thekelseyrose_) on

Zineb @bibouzi

Zineb encompasses all things wellness, from healthy eating, fitness, and green beauty. Check out this Montreal mama for your daily dose of wellness.

View this post on Instagram

A post shared by Bibouzi (@bibouzi) on

Marlie @kale_and_krunches

Marlie aka Kale and Krunches keeps it real about wellness, healthy eating, and how to get your butt to the gym when your couch is calling your name. Follow her pregnancy journey with #babykale in 2019!

View this post on Instagram

A post shared by Marlie Cohen (@kale_and_krunches) on

Jordana @ihartnutrition

So you want to start the New Year off right but have no idea what to make for dinner. Look no further! Jordana, the creator behind I Hart Nutrition has the best healthy recipes that actually taste amazing.

View this post on Instagram

A post shared by Jordana Hart (@ihartnutrition) on

Cam @camleeyoga

Cam is a yogi from Vancouver who posts stunning photographs of herself doing yoga in the great outdoors. Let Cam help you channel your inner yogi!

View this post on Instagram

A post shared by Cam Lee | 📍Vancouver, BC (@camleeyoga) on

Are you looking to promote your brand through Micro-Influencers with highly engaging audiences of your desired target demographic? Contact us today to find out how we can help!


27
Share this


Read more from Influencer Marketing


SUBSCRIBE TO OUR NEWSLETTER

Stay up to date with the latest marketing, social media tips, guides and news.


EXPLORE BY TOPICS

Read what our clients have to say

Universal Music

"At Universal Music, we are frequently tasked with launching new albums and products with little to no notice which can prove challenging for traditional agencies.
The team at the Influence Agency have proven time and time again their ability to be both nimble and efficient at delivering influencer campaigns that are strategically targeted, creative and most importantly impactful with our artists audiences."

Fraser MacKenzie -
U Music

Plan International

"The Influence Agency is phenomenal. They’re incredible outside-the-box thinkers and we’re a great alternative to the traditional marketing efforts taken for the NFP I work for. We worked directly with Stephanie and Tom, both who had a high level understanding of the industry and a completely professional approach to social promotion. Looking forward to working with their team again!"

Nicki Lamont -
Plan International

Distorted

"As a creator, it was so easy working with The Influence Agency. They've put me forward for a number of awesome campaigns and have given me full creative control to execute them. I can't wait to work with them in the future!"

Distorted Lens -
@distorted.lens

The Rosé Picnic

"The Influence Agency has been a huge part of our success for The Rose Picnic!! We love working with the team and look forward to many more great years together!"

Adam Julian Mahgoub -
Rosé Picnic

Exodus Festival Las Vegas

"The Influence Agency is by far one of the best agencies I've worked with in Toronto. They provide so much value to each and every one of their clients, and I've had the pleasure of working with them on many different campaigns. Not only are they professional, but very personable. They are a delight to work with, and I would recommend them to anyone interested in growing their brand or business in an meaningful and creative way."

Kassandra Nunes -
Exodus Festival Las Vegas

Mel Inspired

"Having blogged for 10 years and having worked with a plethora of agencies, The Influence Agency team has been one of the top agencies I've connected with. Their ability to both balance creator relations and interests, while maintaining the priorities of their brands is incredibly impressive. As a creator, the team is always supportive and responsive and truly makes developing branded content seamless! I always look forward to working with them!"

Mel Inspired -
@melhwang

map
Icon

Connect With Us!

Icon
The Influence Agency: Influencer Marketing Toronto