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Every startup begins at the seed stage. What’s so exciting about them is that there’s only one way to go from there: up!
As they inject some fresh ideas into their respective industries, watching these genius companies grow into powerful enterprises never fails to instill some inspiration. Wouldn’t it feel so incredible to say you were there from the very beginning to witness their rise?
That’s exactly why The Influence Agency has rounded up these ten startups in Los Angeles that you should definitely keep an eye on.
Read on to discover which young companies are brightening up the business world in La la land!
Our Place is one of the Los Angeles startups that will instantly make you feel at home. The kitchen essentials company offers eye-catching products complemented by a heartwarming brand identity.
Say goodbye to dull kitchenware that makes cooking feel like a bore. With their pastel-coloured pans and pots (and so much more!), you can make your culinary space feel like it’s uniquely your place.
Ghost kitchens, which are cooking facilities set up for the preparation of delivery-only meals, have helped countless food businesses thrive during the pandemic. They’re located within the delivery radius of high-volume online customers, rather than areas with high foot traffic.
Cloud Kitchens, one of the Los Angeles startups offering this game-changing service, is a trusted partner of various restaurant chains, local restaurants, and food entrepreneurs. Their state-of-the-art restaurant management technology continues to help business operations and efficiency shoot up like never before.
Clients of this Los Angeles startup have said it themselves: Boulevard isn’t just a software or a subscription — it’s a partnership.
Dedicated to powering the next generation of salons and spas, Boulevard provides the ultimate solution for simple inventory management, seamless self-booking, precision scheduling, accessible client profiles, easy payments, and so much more!
The bottom line here is, if you run a salon or spa, Boulevard is the technology you need to ensure sleek operations.
Every table needs healthy, fresh, and delicious food — and that’s precisely what this startup in Los Angeles strives to achieve when they deliver their products straight to the doors of their clients.
Everytable is proving one heavenly meal at a time that good nutrition can be affordable and convenient. It’s no wonder they’ve quickly become the number one food subscription brand in LA.
We couldn’t possibly leave out Wave on our list of startups in Los Angeles you should watch out for! They’re dominating the entertainment scene with live, interactive, and immersive shows that are unlike any virtual concert audiences have ever experienced.
The Weeknd, Justin Bieber, John Legend, and Tinashe are just a few of the artists who’ve connected with their fans and shown mind-blowing performances courtesy of Wave.
Nobody likes paying bills. Aside from the fact that bills eat up our paychecks like Pac-Man, settling them all every month is so incredibly time-consuming.
That’s where Papaya Pay comes in to save the day. All you have to do is snap a photo of the bill, choose how to pay, and they’ll complete the payment for you. Now you can just settle all your bills (whether it’s credits cards, car payments, or home mortgages) in one place — thanks to this startup in Los Angeles.
For creatives and influencers, building a website is one of the best ways to add credibility to your brand and attract bigger audiences — but establishing a user-friendly one isn’t always easy.
Fourthwall is one of the Los Angeles startups you can count on if you’re looking for an all-in-one website builder. They’ll help you set up a homepage, open a merch store, offer memberships, and engage supporters.
Ah, accounting — one little glitch amongst the numbers and nothing will make sense anymore; it’s only a matter of time before a mental breakdown follows. That’s why you need a reliable accounting workflow automation solution for your business.
Another stand-out on our list of startups in Los Angeles is FloQast, a company dedicated to helping businesses streamline their accounting workflows. Say “hello” to easier and faster auditing!
Looking for style staples that are the “greatest of all time”? GOAT’s got you covered — it’s one of the startups in Los Angeles turning the world into a more fashionable place.
With over 220,000 pieces from high-end brands on GOAT’s site, you can start filling your closet with all the good stuff in just a few clicks. Balenciaga, Supreme, Saint Laurent, Gucci, and Off-White are just a few of the brands they feature that will make you say “take my money.”
Yes, high school students can play esports and be considered varsity athletes in the US. That is, if they play on platforms recognized by The National Federation of State High Schools Association (NFHS).
PlayVS, a Los Angeles startup, is the only platform where high school esports is recognized by the NFHS, state associations, and game publishers. If anyone’s thinking about heading down the road of amateur esports, PlayVS is where you should sign up and bring your A-game.
Los Angeles startups shine bright and finish strong when they’ve got a stellar team behind them. Whether it’s social media marketing, content strategy, or web development, The Influence Agency is the expert in boosting startups.
We’re here to help you start strong and finish strong with a magnetic online presence.
Contact us today to learn more about how we amplify Los Angeles startup companies!
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Are you aiming to increase web traffic or grow your social media presence? Figure out why you’re leveraging paid media in the first place and build your strategy from there. Having clearly defined goals in mind will help you focus on your brand’s key priorities.
Designing strategies that cater to all three stages of the buyer journey ensures that you’re maximizing your brand’s reach. Every user at every stage is valuable—and you have to make sure you’re creating paid media content that speaks to each audience type.
Effective paid media is tied to targeting the right keywords. If you’re leveraging paid search ads to appear on SERPs (search engine results pages), then in-depth research is necessary. Bid on the keywords that are most relevant to your business to trigger only the most effective ad appearances.
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Do the landing pages on your website effectively push visitors further down the sales funnel? If not, you’re letting potential customers slip through your fingers. Optimize each of your landing pages so that they nudge users towards converting.
The options are plenty when it comes to paid advertising, including Google, Meta, TikTok, LinkedIn, Microsoft, and Pinterest among others. Analyze who your target demographic is, research where it’s best to connect with them, and then target the platforms where you wish to build awareness.
If you’re ready to build your paid media ad campaign, you’ll find that it will be further broken down into “ad groups” to ensure more effective pay-per-click advertising. These ad groups house one or more ads that have similar targets or categories. Let’s say your brand’s website features categories such as clothing, shoes, and accessories. Creating ad groups according to keywords that fall under these categories will help the PPC system decide when to show ads for these products.
Retargeting ads are bound to succeed because it’s a second shot at a conversion. Visitors have shown interest in the product/service once before, and sometimes all it takes is a little reminder to push them to the checkout page. So don’t forget to retarget and aim better this time.
In the world of paid media, what works and what doesn’t? You’ll have to run A/B tests to find out! Whether you’re testing which keywords bring more traffic or which social platforms earn more ad engagement, you won’t find out what really works for your brand until you test it.
Revisit your initial goals. Did your efforts bring about the results you expected? Tracking results is an essential step in your brand’s paid advertising campaigns. The data you collect from currently running ads will help lay the foundation for your future campaigns.
After tracking your results, you’ll be able to see where adjustments are necessary. There’s always room for improvement, so keep striving to consistently resonate and build trust with your audience—it’s how to create paid ads that pay off.
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