Senior Paid Media Ads Manager

The Influence Agency is a growing marketing agency that specializes in Influencer Marketing, Community Management, Content Strategy & Development, Paid Media, Web Design & Development, SEO, Paid Search and much more!

We are currently hiring for an experienced Senior Paid Media Ads position, which will be virtual while we Work From Home during COVID-19. You will be expected to be working from our office in Toronto once this pandemic ends. At our agency, the Senior Paid Media Ads Manager will be responsible for supporting Google Advertising, and Social Media advertising for our client accounts, overseeing and training of our team of paid media specialists, improving and implementing process and optimization best practices across the department, and diving in as an integral component to a quickly growing agency that upholds quality of work to the highest standard.

This is an exciting position that is focused on challenging industry norms and developing programs that are best in class, with a direct short-term path to a Director’s role within the department.

Paid Media Intern - Careers

About The Influence Agency

The Influence Agency is a team of digital marketing professionals that specialize in custom Digital Marketing Campaigns. Our team is composed of passionate, talented, creative and hard-working people that support each other, and put our clients first. We know the work we do matters, and we enter every day with a sense of purpose.

Team Member Traits

Personal Characteristics

  • Cares greatly about their clients, coworkers, and self.
  • Highly empathetic, positive, and competitive.
  • Analytical thinker
  • Hard-working, prompt, organized, effective, detailed, and has meticulous follow-up.
  • A passion for learning and improving
  • A natural problem solver that identifies solutions
  • Trustworthy
  • Sense of humour
  • Ability to think quickly and learn fast
  • Is a team player but also knows how to work independently

Abilities & Skills

  • Has advanced knowledge of managing and executing advertising campaigns on Google Search Ads, Google Analytics, Display Advertising, Remarketing/Retargeting Advertising, and YouTube Advertising.
  • Has advanced knowledge of managing and executing advertising campaigns on Facebook Ads Manager 
  • Working knowledge of G Suite for business
  • Superior written and verbal communication
  • Presents well to clients and communicates effectively with teammates
  • Ability and willingness to train and manage Google and Facebook ads specialists within our agency

Experience

  • At least 3 years of Google Ads experience managing more than one account
  • At least 2 years of Facebook/Instagram Ads experience managing more than one account
  • At least 3 years of experience using Google Analytics
  • Experience in creative ad copywriting

Qualifications

  • Google Ads Search Fundamentals Certification
  • Google Analytics Certification (you can work on this during the interview process)
  • Excellent grammar and email etiquette
  • Excellent research and data assimilation

Nice to Have Qualifications

  • Facebook Blueprint Certification 
  • Proficiency with Adobe Suite (in particular Photoshop and/or Illustrator)
  • Experience working with WordPress CMS
  • Experience building and managing LinkedIn Ad campaigns
  • Experience working with WordStream
  • Experience working in a digital marketing agency

Key Responsibilities

The ebbs and flows of work at an agency may require you to pitch in on a variety of projects in different ways. The right candidate will embrace the diversity of this environment, and view it as an opportunity to learn and try new things

New Client Setups

  • Understand the business of the accounts you manage 
  • Implement Campaign Setups (from keyword selection, ad creation, to goal settings – the whole thing)
  • Audit Existing Setups and managed accounts, keep up with general account hygiene/optimization and work towards improving performance ongoing across our entire client portfolio. 
  • Communicate with the Account Management team for optimization and reporting
  • Communicate and work alongside design/video/photography departments to produce ad creative for our client accounts
  • Budget management
  • Attend client meetings when asked to by the account manager
  • Create and highlight strategic recommendations
  • Stay on top of industry trends
  • Own the relationship we have with Google as a Google Premium Agency Partner
  • Implementation of new betas through our Google Partner’s accelerator program
The influence agency Toronto

Culture

Our office culture can be categorized as one that is inclusive, passionate, friendly, and fun! The office features an arcade machine with over 30,000 games, a cinema room, and a vibrant staff that enjoys positive energy and laughter. Everyone is encouraged, enabled, and recognized for implementing their own innovative ideas.

We hold office events, quarterly socials, and go to different industry-related events. We are looking for new teammates that complement our existing culture, and have the ability to maintain a positive attitude and sense of humour while managing the pressures of client work.

If you enjoy a corporate environment with tight oversight and management, this is not the right role for you. We are looking for individuals that appreciate mentorship and support, but also have the attitude of a self-starter.

The Influence Agency’s office is located on Geary Avenue in Toronto, in the trendy Artisan Lofts factory. Learn more about all the local amenities here.

Progressive Compensation

  • Competitive salary and commissions commensurate upon skills and experience + Commission
  • Opportunities to see growth in responsibilities and salary every year
  • 3 weeks paid vacation + 1 week paid vacation over the Christmas Holidays
  • An annual stipend of $1,000 towards industry/work-related education
  • Parking Spot or Transit Pass covered (when back at the office)
  • $75/month towards cell phone covered
  • Flexible work-from-home policy when the agency is back to work at the office full time
  • Full Medical and Dental Benefits after 3 months probationary period

How to Apply

Please submit your resume to careers@theinfluenceagency.com.

Read what our clients have to say

Universal Music

"At Universal Music, we are frequently tasked with launching new albums and products with little to no notice which can prove challenging for traditional agencies.
The team at the Influence Agency have proven time and time again their ability to be both nimble and efficient at delivering influencer campaigns that are strategically targeted, creative and most importantly impactful with our artists audiences."

Fraser MacKenzie -
U Music

Plan International

"The Influence Agency is phenomenal. They’re incredible outside-the-box thinkers and we’re a great alternative to the traditional marketing efforts taken for the NFP I work for. We worked directly with Stephanie and Tom, both who had a high level understanding of the industry and a completely professional approach to social promotion. Looking forward to working with their team again!"

Nicki Lamont -
Plan International

Distorted

"As a creator, it was so easy working with The Influence Agency. They've put me forward for a number of awesome campaigns and have given me full creative control to execute them. I can't wait to work with them in the future!"

Distorted Lens -
@distorted.lens

The Rosé Picnic

"The Influence Agency has been a huge part of our success for The Rose Picnic!! We love working with the team and look forward to many more great years together!"

Adam Julian Mahgoub -
Rosé Picnic

Exodus Festival Las Vegas

"The Influence Agency is by far one of the best agencies I've worked with in Toronto. They provide so much value to each and every one of their clients, and I've had the pleasure of working with them on many different campaigns. Not only are they professional, but very personable. They are a delight to work with, and I would recommend them to anyone interested in growing their brand or business in an meaningful and creative way."

Kassandra Nunes -
Exodus Festival Las Vegas

Mel Inspired

"Having blogged for 10 years and having worked with a plethora of agencies, The Influence Agency team has been one of the top agencies I've connected with. Their ability to both balance creator relations and interests, while maintaining the priorities of their brands is incredibly impressive. As a creator, the team is always supportive and responsive and truly makes developing branded content seamless! I always look forward to working with them!"

Mel Inspired -
@melhwang

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