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2021 Instagram Creators to Watch

Judy Walters
Written By
Judy Walters
Published On
Jan 28, 2021
8 influencers in a collage

To start things off, I will be blunt — 2021 comes with a lot of pressure. For this reason, I have put together an ultimate list of Instagram profiles to watch, ensuring we all head into the new year prepared. 

After what could be one of the most unique, difficult and life-changing years of my life, I have high expectations for this New Year. For many of us, a new year means a new opportunity to finally accomplish that resolution we’ve been repeating since college, to working out, eating clean or even learning that new hobby we’ve been so desperately trying to perfect during quarantine. Well, luckily for us, this past year has also been monumental for recognizing young voices all over the world, so I’ve done us all a favour and chosen some of my favourites heading into 2021. 

With something for everyone, this list of Instagram profiles has got you covered! Whether you’re hoping to shop local, reach your fitness goals or reinvent your style these fresh voices are coming into 2021 hot, so keep reading to see who we just can’t take our eye off of!

Monroe Steele (@monroesteele)Fashion


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A post shared by Monroe Steele (@monroesteele)

Monroe just graduated from New York University with a Doctorate Degree in Physical Therapy and was sick of wearing scrubs. She wanted everyone to know that it’s possible to work a nine to five while working on a passion project simultaneously. She gained attention for not only her thrifted finds, but also for her coverage of prestigious fashion events that included New York, Paris & Milan Fashion Week. Monroe recently created ‘The Perfect Pitch Templates’ to help fellow entrepreneurs, influencers, and fashion bloggers pitch to brands and we can’t wait to see what’s next from this ambitious creator!

Sohla El-Waylly (@sohlae)Food


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A post shared by Sohla El-Waylly (@sohlae)

Sohla is an American chef, restaurateur, and YouTube personality. At the start of the year she was the assistant food editor at Bon Appétit, until recently when she took a stand against the culture of racism and inequality within the company. She is now a contributor for food52 and NYT Cooking, while continuing to produce food-related YouTube videos on the Babish Culinary Universe channel where her impressive culinary skills have made her a must-watch!

Katie Sturino (@katiesturino)Lifestyle and Beauty


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A post shared by Katie Sturino (@katiesturino)

Katie is a witty and fashionable creator with a fresh perspective on the fashion and beauty industry. She started a beauty line called Megababe, where she has produced instant cult-favourites such as her Rosy Pits deodorant. Katie stands out in the fashion world through her strong voice and raw, funny tone, and she continues to grow her #MakeMySize campaign to advocate for inclusive sizing. We can’t wait to see what this creator comes up with next!

Zenia Olivares (@styleitprettyhome)Home Decor


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A post shared by Zenia Olivares (@styleitprettyhome)

Zenia started her Instagram account to document her passion for making a house a home, sharing the journey along the way allowed her to grow a dedicated organic following. Zenia shares her journey through documenting home DIYs, remodels, and interior decorating, and demonstrates how every home has an opportunity to showcase beautiful design through homewares, furniture, paint and a little DIY. We cannot see more interior design and DIY tips and tricks from this talented creator in 2021.

Kanoa Greene (@kanoagreene)Fitness


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A post shared by K A N O A (@kanoagreene)

Kanoa is changing perceptions of what plus-size bodies can do. With her sister page @PlusSizeRetreats, Kanoa encourages her followers to adventure, stay active and celebrate the body that they’re in. Her fitness tips, workout videos and fun content has captured an audience that doesn’t seem to be slowing down anytime soon! 

Monet Hambrick (@thetravelingchild)Mom and Travel

is a full-time working woman, wife, and mama of two. She is the writer behind the family travel blog, The Traveling Child. Her page was created to inspire parents to explore the world with their kids. Monet provides tips to make travel with children easier and lives by the motto: “if kids live there, kids can visit.” Go along for the journey as her family visits destinations that most wouldn’t consider kid-friendly — and she’ll show you that the opposite is true. With Monet’s growing blog, there is so much more we will see from this creator in the coming year and we couldn’t be more excited!

Colin Dougan (@thecolindougan) – Travel


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A post shared by Colin the Creator (@thecolindougan)

After travelling non-stop for the last few years, Colin has created a platform that allows him to share his journey while educating his followers along the way. Colin is notorious for documenting unique situations and combining his passion for art with learning and understanding to help give a voice to those without a platform. While we don’t know where he’ll go next, we can’t wait to find out!

A year of Social Media Activism

This list wouldn’t be complete without mentioning how MONUMENTAL 2020 was for social media activism. These young voices are voices of change and promote exceptional awareness for what is going on in this crazy world of ours through their impactful Instagram profiles. Check out this short list of some creators that are doing amazing things and be sure to keep an eye out for what they have planned in 2021!

Tanya Compas (@tanyacompas) is a youth worker and youth engagement specialist whose goal is to create safe places, conversations, and provide mentorship opportunities for queer Black youth. She is an ambitious creator who is dedicated to changing the way we see the world, and we’re keeping an eye out to see what she gets up to next!

Charlie Craggs (@charlie_craggs) is an activist, speaker and award-winning author of the book, “My Trans Sister”. Carlie is also a model and was named “The Voice of a Community” by Vogue. She also founded ‘Nail Transphobia’, where she travels the country offering free manicures while discussing trans rights. If you don’t already follow Charlie, you do now!

Rachel DaCosta’s (@rach.dacosta) super aesthetic personal account is where she explores her love for fashion and travel, but this ambitious creator doesn’t stop there. Rachel also runs @selflovesupply, a page that celebrates mental health, body acceptance, and intersectional feminism. This young creator is making waves in the social media world, and we’re here for it! 


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A post shared by RACHEL 🌙 Toronto (@rach.dacosta)

So there it is – some old, some new and many emerging out of what has been a truly unique year. Be sure to keep an eye out for all of these Instagram profiles and what they have planned for 2021, as they’re sure to shine.

Did we miss any of your favourites? Give us a shout and let us know below!

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