Gamers of the modern generation are living the dream — their work is literally all play. They’ve turned their hobby into a career, and have become internet stars in the process. Now, the whole world wishes they could have mad keyboard and mouse skills just like theirs!
From Twitch to YouTube and everything in between, we’ve rounded up eight of the top gaming influencers in Canada and six of the up-and-coming stars who are setting the bar high and taking the gaming industry to the next level with their first-class skills.
What are you waiting for? Scroll down to see who you should be clicking “follow” or subscribing to for the ultimate gaming experience.
Image source: Instagram
You’ll find Félix Lengyel streaming full-time on Twitch as he shares content on Overwatch and even Chess! This Luminosity Gaming content creator—who is #HairGoals—is making waves on his YouTube channel as well with his live stream and meme video reactions.
In 2017, he was named the “Most Valuable Player” at the 2017 Overwatch World Cup and was also nominated for “Streamer of the Year” at the Esports Awards in 2018 and 2020! It’s easy to see why he’s one of the top gaming influencers in Canada.
Image source: Instagram
Jeremy Wang has been taking over the gaming scene ever since he started releasing content on the digital card game Hearthstone in 2015. Early on in his career, he leveraged the art of mystery by disguising his face with a toast-shaped cardboard mask—hence, his super catchy handle that also doubles as a reference to the SI:7 Agent Hearthstone game card.
“Disguised Toast” saw his popularity skyrocket even more when he started releasing videos on the game Among Us, and has since become one of the top Canadian gaming influencers. He’s even been honoured as one of Forbes’ 30 Under 30 in the gaming category. Impressive!
Image source: Instagram
If you love NBA 2K and MLB the Show, then Troydan has got you covered. This Canadian gaming influencer’s content revolves mainly around eSports, but you’ll also find some of his streams involving Grand Theft Auto and Madden.
Ultimately, you won’t just be tapping the follow button because of Troydan’s incredible gaming and reaction content—his adorable cat, Gigi, is a true scene-stealer!
Image source: Instagram
We’re 100% sure that the energy of “Nick Eh 30” will wake you up as you stream his videos! That’s why this Luminosity content creator is also among the top gaming influencers in Canada that you should definitely follow.
He’s gained massive popularity for his Fortnite videos and is considered one of the game’s best players worldwide. Don’t just follow Nick though, follow his pet German Shepherd too!
Image source: Instagram
Michael Grzesiek—better known as “Shroud” to his fanbase—is currently the ninth most followed person on the Twitch platform with over 10.6 million followers. This superstar and Canadian gaming influencer usually streams content on Valorant, Dying Light 2: Stay Human, Escape from Tarkov, World of Warcraft, and Naraka: Bladepoint.
At The Game Awards in 2019, the legendary “Shroud” was named Content Creator of the Year. He’s far from your typical gamer!
Known for being a total pro when it comes to Call of Duty and Road to Orion, this Youtube gamer is one of the biggest stars of the OpTic Gaming organization.
If there’s one thing that has shot Austin Pamaj to stardom, it’s his impeccable sniper skills no matter what game he’s playing. His YouTube gaming content alone has been viewed over 650 million times!
Image source: Instagram
Image source: Instagram
If you’re wondering where the cool name “Pokimane” came from, well…it’s a portmanteau of Pokémon and her real name, Imane.
With over six million followers, she’s undoubtedly one of the queens when it comes to Instagram gaming influencers. She’s also the most followed female streamer on the Twitch platform—certainly no small feat!
In 2021, Forbes named her a 30 Under 30 featured honoree under the gaming category. That same year, she made a cameo appearance as herself in the movie Free Guy.
Image source: Instagram
Tyson Ngo—best known as TenZ—is a professional Valorant player for Sentinels who first rose to fame as a Counter-Strike: Global Offensive player.
Back in 2021, he made history when he won first place at the Grand Finals of VCT Masters 2 in Reykjavík, which was the first-ever international LAN tournament in Valorant history! He’s definitely set the bar high for all gaming enthusiasts.
Who are the up-and-coming gaming influencers that you should watch out for? Find out who they are below!
Image source: Instagram
Beyond being a gaming influencer, Ally Tamara also rakes in double-taps thanks to her posts about anything Pokémon and alternative fashion.
Whether she’s recommending must-have games, posting reaction videos to Pokémon content, showing off her toy collection, or dropping OOTD inspiration, she’s always here to add a touch of endearing nostalgia to your feed.
Naomi Laserna’s a talented gamer, content creator, singer, and quite the lovable prankster—what more do you need to know?
When she’s not sharing Fortnite or Destiny 2 clips, you’ll find her treating audiences to song covers or sneaking up behind her brothers to give them a hilarious scare. You’re in for diverse entertainment when you follow her on social media.
Image source: Instagram
Wondering how to master the art of winning at Rainbow 6 Siege?
Then Dansome Woja is the up-and-coming Canadian gaming influencer you should be following. He uses his social media platform to share winning tips while also exploring his other passions as a fashion and music enthusiast.
Image source: Instagram
This full-time streamer is slaying the Valorant scene one accurate shot at a time.
You’ll love her sense of humour and energetic personality that elevate each of her gameplay clips and magnetize new fans all the time. Her hilarious “When Canadians Play Together” TikTok video has over 80k views!
Video source: TikTok
We’ve got another Valorant queen on the rise here, and her name’s Peachzie.
From her Valorant gameplay clip where she’s playing alongside an adorable kid to the video where she accidentally calls Taco Bell in the middle of her game, this content creator spreads good vibes all the time in her content.
Video source: TikTok
When it comes to Call of Duty: Warzone, JBONED’s got all the tips and tricks you need to know—which are all delivered with a dash of savage humour.
What load-out weapons should you be using? Or how did he and his team drop 77 kills with the KAR 98 and the Diamatti? Follow this gaming influencer to find out everything you’d ever want to know about the biggest FPS out there!
Video source: TikTok
The popularity of the top gaming influencers in Canada has turned them into true icons of their industry and sought-after ambassadors for brands everywhere—including yours if you’re looking to take your next influencer marketing campaign to the next level.
The Influence Agency can connect you with a top gaming influencer to reach your key demographic. Leveraging the power of these gaming YouTubers and social media giants with our is a surefire hit to hit your marketing shot.
Check out our case studies to see the results for yourself!
Stay up to date with the latest marketing, social media tips, guides and news.
If you have any questions or concerns, please contact us
© 2024 The Influence Agency. All Rights Reserved. Privacy Policy
Please do not solicit.
No junk mail.
Thank you
For the latest tips, growth hacks, and news in digital marketing
Do you follow an influencer that you absolutely adore and think they deserve to be recognized for all the great work that they do? Click below to nominate your favourite North American influencers for The Influence Awards!
Are you aiming to increase web traffic or grow your social media presence? Figure out why you’re leveraging paid media in the first place and build your strategy from there. Having clearly defined goals in mind will help you focus on your brand’s key priorities.
Designing strategies that cater to all three stages of the buyer journey ensures that you’re maximizing your brand’s reach. Every user at every stage is valuable—and you have to make sure you’re creating paid media content that speaks to each audience type.
Effective paid media is tied to targeting the right keywords. If you’re leveraging paid search ads to appear on SERPs (search engine results pages), then in-depth research is necessary. Bid on the keywords that are most relevant to your business to trigger only the most effective ad appearances.
Gather your team—because it’s time to start coming up with ad copy that wins attention. The key is to resonate with your audience and inspire engagement. Be real. Be relatable. And most importantly, don’t underestimate the power of creativity.
Do the landing pages on your website effectively push visitors further down the sales funnel? If not, you’re letting potential customers slip through your fingers. Optimize each of your landing pages so that they nudge users towards converting.
The options are plenty when it comes to paid advertising, including Google, Meta, TikTok, LinkedIn, Microsoft, and Pinterest among others. Analyze who your target demographic is, research where it’s best to connect with them, and then target the platforms where you wish to build awareness.
If you’re ready to build your paid media ad campaign, you’ll find that it will be further broken down into “ad groups” to ensure more effective pay-per-click advertising. These ad groups house one or more ads that have similar targets or categories. Let’s say your brand’s website features categories such as clothing, shoes, and accessories. Creating ad groups according to keywords that fall under these categories will help the PPC system decide when to show ads for these products.
Retargeting ads are bound to succeed because it’s a second shot at a conversion. Visitors have shown interest in the product/service once before, and sometimes all it takes is a little reminder to push them to the checkout page. So don’t forget to retarget and aim better this time.
In the world of paid media, what works and what doesn’t? You’ll have to run A/B tests to find out! Whether you’re testing which keywords bring more traffic or which social platforms earn more ad engagement, you won’t find out what really works for your brand until you test it.
Revisit your initial goals. Did your efforts bring about the results you expected? Tracking results is an essential step in your brand’s paid advertising campaigns. The data you collect from currently running ads will help lay the foundation for your future campaigns.
After tracking your results, you’ll be able to see where adjustments are necessary. There’s always room for improvement, so keep striving to consistently resonate and build trust with your audience—it’s how to create paid ads that pay off.
213 Sterling Rd. Unit 214 
Call Us:
info@theinfluenceagency.com
