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Top E-Commerce Courses You Need to Take in 2022

Jordyn Gangbar
Written By
Jordyn Gangbar
Published On
Jan 28, 2022
a woman writing notes as she takes up E-commerce courses

Learning new skills is always a great idea—especially if it will help you boost your business operations at the same time. Whether you’re an entrepreneur or a marketer, the learning process should never stop if you’re truly dedicated to thriving in your industry. 

One vital aspect of a successful business is building an E-commerce site that offers a great experience and is optimized to help your brand reach its full potential. But how do you acquire the skills necessary to make this happen? The solution easily points towards the best E-commerce courses that are tried and tested to help you understand the fundamentals and game-changing strategies. 

Check out The Influence Agency’s list of the top courses you need to take in 2022!

Udemy: E-commerce & Marketing Course

Whether you’re a freelancer, product owner, or affiliate, this course on E-commerce and marketing will teach you how to sell any product online.

As one of the best-selling E-commerce courses in Udemy, it aims to help you start and grow a business from any step. From creating and planning an advanced E-commerce structure for any business to connector marketing, this is quite a comprehensive course suitable for beginners.


  • Certificate of completion
  • 49 hours on-demand video
  • 19 articles
  • 15 downloadable resources
  • Assignments
  • Full lifetime access
  • Access on mobile and TV 

LinkedIn: E-Commerce Fundamentals

Turn your vision into a full-fledged online store by taking this E-commerce course that covers all the fundamentals. Led by Patrick Rauland, the Producer Manager for WooCommerce at WooThemes, you’ll be introduced to the various fundamentals chapters of E-commerce. This includes the following:

– “Choose a Business Model” 

– ”Industry and Persona Research” 

– ”Product Selection” 

– ”Establish Your Business”

– ”Sell Your Product”

– ”Attract Customers” 

– ”Post Sale”


  • Certificate of completion
  • 7 chapter quizzes
  • Access on a tablet and phone 

HubSpot: E-Commerce Marketing Training Course

When you take this course by HubSpot, you’ll learn how to use E-commerce to attract, convert, and delight more customers! It’s one of the best E-commerce courses available for marketers, inbound professionals, and professional marketers.

Count on Ethan Griffin, the founder and CEO of Groove Commerce, to enlighten you on how to create an E-commerce inbound marketing strategy of your own.


  • Total course duration: 34 minutes 
  • 4 lessons
  • 10 videos
  • 3 quizzes 

Digital Marketer: E-Commerce Marketing Mastery

If you’re interested in learning all about the E-commerce ecosystem, then this is the perfect course for you. Become adept in the architecture of a successful E-commerce store and the E-commerce content amplification system, learn about the most effective tools, widgets, & services, and maximize sales with E-commerce email automation. 


  • Total course duration: 4 hours
  • A certificate and official badge upon completion of the E-commerce course 
  • 5 core modules
  • 40 video lessons
  • 7 handouts
  • 5 quizzes

Skillshare: E-Commerce Essentials

Knowing that over 46k students have taken this class, it’s clear that it’s one of the best E-commerce courses to invest time and effort in! Learn from Tracey Wallace, the Editor-in-Chief at BigCommerce, as she dives into the state of E-commerce, finding your product niche, evaluating market viability, conducting competitive analysis, setting up your store, and making your business profitable. 


  • Total course duration: 63 minutes
  • 31 projects
The word “E-commerce” displayed on a laptop screen next to a bookholder

Foundr: Start and Scale

This E-commerce course aims to teach you how to start a profitable online store from scratch in 12 weeks or less. Gretta van Riel, who has built four multi-million dollar stores, is the instructor of the Start and Scale program. This successful entrepreneur was even featured in Forbes’ 30 Under 30—and her course aims to share the ways that have worked for her and her thousands of students so far. 


  • Exclusive access to the “Private Mastermind” group (where you can connect with various successful entrepreneurs) 
  • 8 modules 
  • 50 videos
  • Follow-along workbooks
  • Self-paced

Coursera: Digital Marketing Specialization

Because in-depth knowledge of digital marketing is crucial to E-commerce success, this course aims to help you master strategic marketing concepts and tools to address brand communication in a digital world. Learn about the principles, analytics, and strategies that will be vital to your site development through this E-commerce course. 


  • Total course duration: 8 months (with a suggested pace of 5 hours per week)
  • Certificate of completion
  • 7 course topics included 
  • Course videos and readings
  • Graded assignments and quizzes with feedback

Alison: E-Commerce Web Development

Earn your diploma in web development by taking up this course from Alison! As one of the best E-commerce courses today, it teaches you how to build a site from scratch using PHP and SQL. This is especially useful for entrepreneurs who want to be more involved in the design process while reducing development costs at the same time. 


  • Certificate of completion 
  • 9 modules
  • 2 assessments 

Shopify Power: Ecommerce Website Course

If you’re building a site using Shopify, then this is one of the best E-commerce courses you can take. Learn how to set up an extraordinary website and interpret the Shopify reports and third-party analytic tools to really maximize the potential of your platform. 

Take it from the founder of Pixie Faire, which has even been featured by Shopify itself as one of the top success case studies. Jason Miles, who is an award-winning CEO and Adjunct Professor of Online Marketing at Northwest University, is the instructor of this course. 


  • Certification of completion 
  • 4.5 hours on-demand video
  • 3 articles
  • 6 downloadable resources
  • Full lifetime access
  • Access on mobile and TV

Shopify: E-Commerce Email Marketing 101

Email marketing is such a vital aspect of any E-commerce business. Honing your skills in this aspect will really help you build better connections with existing and potential customers. Learn how to maximize the impact of your Shopify email marketing campaigns by taking up this course led by the successful CEO of AutoAnything.com, Drew Sanocki. 


  • Total course duration: 2 hours and 7 minutes 
  • 38 lessons
a person designing an E-commerce site on a laptop

E-Commerce Sites Designed by The Influence Agency

If you truly want your E-commerce platform to flourish, then teaming up with the right developers is just as important as polishing your skills. Think about it—if both parties have extensive knowledge in the field of E-commerce, then the internet is about to see an unstoppable platform come to life.

When it comes to Shopify Development and Web Development, the best solution is to partner with an award-winning team—The Influence Agency

We’ve built countless E-commerce sites across various industries that continue to thrive and drive traffic & sales. Contact us to learn more!



  • Jordyn Gangbar

    Jordyn Gangbar is the Lead Project Manager at TIA. She has a multi-faceted digital marketing tool-kit. She has a passion for website development and SEO to help make sure her clients present themselves with the best digital face. When she isn't at her desk you can find her trying out the latest cooking trends on social media.

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  • Jordyn Gangbar

    Jordyn Gangbar is the Lead Project Manager at TIA. She has a multi-faceted digital marketing tool-kit. She has a passion for website development and SEO to help make sure her clients present themselves with the best digital face. When she isn't at her desk you can find her trying out the latest cooking trends on social media.

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