The music industry is blessed with so many talented artists and singers.
As music fans, we live in an awesome time. So many new songs are available at our fingertips thanks to streaming services, and the path to carving out a music career is less restrictive than it’s ever been—the Billboard charts are within reach.
If you’re interested in this topic or searching for a star for an influencer marketing campaign, you need to know these 10 singers who got famous from social media!
“Look at me, look at me, look at me—you lookin’?”
Ms. Doja Cat always produces top-tier music. She already had a following before the TikTok fame on the heels of the iconic “Mooo!” and “Juicy”, her track with Tyga.
Her song “Say So” took over the internet by storm when internet sensation Haley Sharpe created a cute dance routine to it. The rest was history after that, as she has since transcended to a level most TikTok singers could never imagine!
Let’s take you back to 2019—remember when Old Town Road dropped?
Lil Nas X blessed the world with this hip-hop country song by releasing it first on his TikTok account. Nobody knew who he was at the time, but countless users joined in on the #YeeHaw viral country music challenge.
After taking some time away from music, he returned in 2021 with a controversial music video and album. It featured several smash hits and appearances from Jack Harlow, Miley Cyrus, Megan Thee Stallion, and Elton John (talk about a star-studded lineup!)
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From lip-syncing to popular songs to releasing a well-renowned bop, Bella Poarch knows the secrets to staying at the pinnacle of trending TikTok singers.
She became famous after posting her viral M to the B video challenge. Since then, she’s moved forward with a musical vision: bad-ass anime girls kicking butts! Tracks like “Dolls”, “Build a B*tch”, and “Villain” will bring out your inner baddie.
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Loren Gray grew up with the internet. She started her content-creating career on Musical.ly, which became TikTok in 2018. Her lip-syncing and awesome dance moves caught the attention of many, but it was Loren’s angelic voice that launched her singing career.
When she dropped “Queen” in 2018, it became one of the most used tracks on TikTok. This moment paved the way for Loren to enhance her singing and songwriting skills before finally dropping her debut studio album Guilty in 2023.
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Would you believe it if we told you a TikTok singer-songwriter earned three Grammy awards in one year? Well, that’s exactly what Olivia Rodrigo did!
The Sour singer already had a taste of fame since she acted as Nini in the High School Musical television series. After a painful breakup, Olivia processed her feelings through songwriting and produced her song “Driver’s License.”
She teased everyone on TikTok by posting the song’s first recording, leaving them to crave a track release! Single after single, Olivia made history after dropping her purple-themed first album, cementing herself as one of the famous TikTok singers.
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Jackie Miskanic—a.k.a. JaxWritesSongs—might just be everyone’s favorite singer-songwriter on TikTok. Her followers have watched her grow, beginning a viral breakout rendition of the classic “Stacy’s Mom” by Fountains of Wayne.
In January 2023, Jax signed with Atlantic to further launch her into stardom. Listen to her catchy rock-pop tracks like “Victoria’s Secret”, “Cinderella Snapped”, and “90s Kids” to understand why she’s ascended the mountain of famous TikTok singers so quickly!
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This British producer has made waves since 2020 by pulling old-school house and garage samples to create dance tracks. She uses her TikTok account as an avenue to gauge if a song is worthy enough to be released.
Earlier in 2023, PinkPantheress unexpectedly dropped the most iconic collaboration of the year with Ice Spice in Boy’s a liar Pt. 2. It made everyone zesty to their core, leading them to add polished nails and sparkling star emojis to their Instagram captions.
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2022 was Ice Spice’s breakout year. She first became famous after posting an entry for the Buss It challenge in 2021 (which has since been deleted).
Ice Spice then released Bully Freestyle in March of the same year, putting her on everyone’s radar as one of the TikTok singers to watch. Then in 2023, the red-hair rapper broke the internet with her bass-filled track, “Munch (Feelin’ U)”—you know the rest.
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“I’m a savage!” Does this line ring any bells in your peak pandemic 2020 closet?
“Savage” by Megan Thee Stallion started as a cult classic when Keara Wilson posted a fun choreography on TikTok. The next thing you know, the talented rapper became one of the biggest singers on TikTok.
Megan Thee Stallion’s career went to the moon from there. “Savage” became such a viral hit that Queen Beyonce hopped on the track to spice it up—not that she needed a co-sign to become one of the biggest names in hip-hop!
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JVKE—pronounced as Jake—is one of the many TikTok indie musicians using the platform to share new sounds. He first broke out in 2020 after releasing THE TikTok remix of 2020 entitled “Upside Down” with his mom of all people.
Since then, JVKE has become an unstoppable force. His debut album, this is ___ feels like, broke records with its tear-jerking songs. Out of all the male singers who went viral on TikTok, few have a song as successful—or great—as JVKE with “golden hour.”
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Forget needing a record deal; going viral on TikTok has become a bonafide path to superstardom for talented musicians around the world. These singers who got famous from TikTok are just a few examples of those who’ve made it.
If making stars like these the face of your next brand campaign sounds like music to your ears, The Influence Agency is here to help. We’re the masters of influencer marketing who can help you unlock some truly next-level success.
Contact us today to get started!
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