Find the perfect cannabis personality for your brand

Spark up serious business growth by partnering with high-level cannabis influencers. 

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Cannabis influencer marketing

Cannabis Influencer Marketing - The Influence Agency
Perfect Cannabis Influencer For Your Brand - The Influence Agency
Brand With Cannabis Influencer Marketing - The Influence Agency
Cannabis Influencer Can Benefit Your Business - The Influence Agency
Cannabis Influencer Marketing With Results - The Influence Agency
Cannabis Influencer - The Influence Agency

How using sports influencers can benefit your business

With 62% of the American population supporting the legalization of cannabis, it’s no surprise that a reported 55 million U.S. adults actively use the substance. Among those who use it recreationally, 48% are millennials. Since this demographic makes up the majority of active Instagram users at over 16%, it’s clear that the most effective way to get in touch with this crowd is with the help of popular Instagram cannabis influencers.

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Cannabis influencer marketing with results

If you’re a business in the cannabis industry, then teaming up with influencers will put your brand on the map. Through cannabis influencer marketing, you’ll be able to expand your reach and boost your visibility. Our experts will connect you with the most suitable cannabis influencers for your brand to powerful digital marketing campaigns!

Marketing cannabis can be challenging, but through cannabis influencer marketing you gain access to the crowds that have a deeper understanding of the substance. Advertising your company to this audience is one of the most effective ways to increase brand awareness. Social media marketing with cannabis influencers always lights a fire. 

Why cannabis influencer marketing?

Brands that are quick to realize the power of cannabis influencer marketing can enable their company to keep up with this growing industry. 

While marijuana is a niche topic to specialize in as an influencer, that means their audiences have a higher intent when clicking that “follow” button. They are eager to learn more about cultivation, products, and innovation in the cannabis industry. Ultimately, it’s not just about being visible to the crowd, it’s about being discovered by the right crowd. 

Authenticity and Credibility

Targeted Audience Reach

Inspire Brand Loyalty

High Engagement Rates

Access to a Global Audience

Expertise in Cannabis-Related Content

Learn how we helped Napoleon reach 16 million grill enthusiasts on TikTok with influencer marketing

Read the case study

Summit Creative Award 2023 WinnerNapoleon Grills
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Unleash the power of influence

Our influencer marketing services

Cannabis marketing is known to have quite several specific legalities and limitations. With The Influence Agency, you can rest assured that you have a skilled team behind you capable of designing a legal cannabis campaign that still conveys your message. 

Full-service influencer marketing

Lock in your target audience with our full-service influencer marketing approach. We drive impact and results across key social media channels–Instagram, Facebook, YouTube, and TikTok!

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UGC programs

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Keep the good vibes high with user-generated content. Our UGC programs are excellent avenues for cannabis brands looking to increase engagement and grow their market.

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Influencer gifting campaigns

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Win exposure from top cannabis influencers through our effective influencer gifting programs. We purposefully choose the industry’s best to showcase your products. 

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Brand ambassador endorsements

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Our elevated brand ambassador programs identify and connect you with individuals who will resonate deeply with cannabis enjoyers. 

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Influencer content whitelisting

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Strategic brand partnerships are our specialty. Get your content whitelisted to exponentially spark your brand’s credibility and reach. 

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Testimonials

What our clients love about us

The Influence Agency is phenomenal. They’re incredible outside-the-box thinkers and we’re a great alternative to the traditional marketing efforts taken for the NFP I work for. We worked directly with Stephanie and Tom, both who had a high level understanding of the industry and a completely professional approach to social promotion. Looking forward to working with their team again!

Nicki Lamont

Global Digital Lead

If you're looking for experts in the digital space, you HAVE to team up with The Influence Agency. We've been leveraging their expertise for over 12 years, and couldn't be happier to have them on our side. They take pride in what they do, and have put together an incredibly versatile team that can take care of all of the digital services we require. Highly, highly recommend our friends at TIA.

Vito Mastrorillo:

President

Having blogged for 10 years and having worked with a plethora of agencies, The Influence Agency team has been one of the top agencies I've connected with. Their ability to both balance creator relations and interests, while maintaining the priorities of their brands is incredibly impressive. As a creator, the team is always supportive and responsive and truly makes developing branded content seamless! I always look forward to working with them!

@melhwang

We have been working with TIA for 2+ years here at Staples and it's been an absolutely wonderful experience. They bring great energy and knowledge to the table and we have seen a great impact on our social channels ever since they took on our account. Cannot recommend enough!

Guneet Benipal

Manager, Social Media Content

The Influence Agency put on one of my favorite events ever for the launch of youtheory in Canada! The vibe was unmatched, with staff and creators enjoying themselves equally on the rooftop. It was also very diverse - both men and women were in attendance, which is rare since these events are usually female-dominated. They also didn’t forget us mature creators! It was refreshing to be part of a launch that values my age group. Thank you so much for the invite, TIA! More brands should take a page out of your book.

LaToya Ingleton

At Universal Music, we are frequently tasked with launching new albums and products with little to no notice which can prove challenging for traditional agencies.

The team at the Influence Agency have proven time and time again their ability to be both nimble and efficient at delivering influencer campaigns that are strategically targeted, creative and most importantly impactful with our artists audiences.

Fraser MacKenzie

Senior Director Digital

Wow – what an event! We are still buzzing over here. It was truly a memorable evening. The attention to detail was particularly impressive. Every element, from the décor, the drink menu names, the photo booth, the signage, etc., was meticulously planned and executed. It’s clear there was a lot of thought and care into making the event special.

 

We appreciate all the hard work that went into making our new line's launch party successful.

Colleen Roberts

Manager, Media, Global Marketing

Working with The Influence Agency has been an exciting and engaging experience. We appreciate their in-depth knowledge of the influence marketing space and their ability to align our mission with top influencers who help drive awareness of our fundraising initiatives"

Glenn van Gulik

Secretary for PR and Territorial Marketing

Working with The Influence Agency to help launch our TikTok and Pinterest ad campaign strategies over the last 9 months was one of the best decisions we've made this year. We searched across Canada for an agency to align with our vision and marketing needs and found that their offerings and ratings were second to none. It's been a dream to work with both the team who were not only terrific and quick communicators (even with the time difference!), but also very professional and knowledgeable - clear experts in their field. We've been happy with our results and would recommend TIA!

Natasha Eng

Director, Social Media and Marketing

It was amazing to work with Stephanie and Kitty on our holiday Influencer programs. Responsive, professional and hard working - perfect partners! - would recommend over and over!

Andrew Verescak

Senior V.P. of Business Development

Ready to get started?

Where there’s weed smoke, there’s fire—engagement. Ignite your digital presence with on-brand cannabis marketing. If you’re ready to inhale success and exhale stress, connect with us to find cannabis influencers who know their green stuff. 

Contact us to start launching higher quality campaigns!

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