The 4 Pillars of Conversion Rate Optimization (CRO)
Stop wasting your ad budget on a website that doesn't convert. Learn how to generate more leads with conversion rate optimization (CRO) in our latest webinar!
In this webinar, you’ll learn:
The 4 pillars of an effective CRO strategy
The 4 pillars of an effective CRO strategy
Actionable tips for turning website traffic into leads
Actionable tips for turning website traffic into leads
Tools we recommend for CRO optimization
Tools we recommend for CRO optimization
Are your paid ads getting clicks but only a few customers converting?
Are leads not coming in despite your website traffic growing?
We'll show you why!
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Your Hosts
Tyson Huggins
Director of Paid Media at The Influence Agency
Tyson is a digital marketing veteran with 10+ years of experience managing diverse campaigns across all platforms and channels. He’s worked on both the client side, overseeing e-commerce strategy for various brands, and in-house, collaborating with premier agencies across the country. Tyson uses his experience sitting on both sides of the equation to develop strategies that marry client objectives, innovation, and the ongoing pursuit of conversion rate optimization.
Danielle Howson
Lead Web Optimization Manager at The Influence Agency
Danielle has 5 years of experience working in digital marketing, starting in the world of content marketing and SEO. Through her work on multiple website projects, she realized that her combined expertise lent itself to creating cohesive approaches to conversion rate optimization. As Lead Web Optimization Manager at The Influence Agency, Danielle focuses on enhancing user experience and increasing conversion rates for a variety of e-commerce and lead gen clients.
