The Making of an Influencer
… Maybe. My name is Michael and I’m a partner here at The Influence Agency. This is the first of a series of blogs where I’ll post about the creation,…
Is Influencer Marketing A
Is Influencer Marketing a temporary fad that is destined to fade away? Or is it a service that will continue to grow and flourish for years to come? Recently, I…
4 Overlooked Benefits of...
If you’ve read this site or any of our blogs, you will have learned a lot about influencer marketing, including what makes it valuable, and the many different methods for…
How Brands Can Amplify...
Earlier this month, Facebook announced that brands and businesses can now amplify influencer posts from the creators’ profiles directly. This provides a significant advantage to brands investing in influencer marketing, as…
How To Increase Your...
Instagram Influencers with strong followings are now, more than ever, starting to make a career from the Influence they have on people that are following them, through paid endorsements by…
5 Social Media Tips For...
We’ve all heard some iteration of a statistic that tells us that half of restaurants will end up closing within their first year of business and an even greater percentage…
How Much Does Influencer...
The cost of influencer marketing is all over the map. While pricing varies between agencies, the range is even larger from influencer to influencer. Some influencers severely undervalue the community…
5 Considerations For Choosing...
Influencer Marketing is continuing to evolve and mature as a service, and the industry is witnessing unprecedented growth. It is reported that 75% of marketers are using Influencer Marketing as…
What Is “Black Hat”...
There is an old saying that appropriately describes the evolving landscape of the Influencer Marketing industry… ‘Opportunity creates the thief.” Let me explain… For the first time in history, everyone…
What Are Micro-Influencer...
Remember when people used to debate the ROI of social media? That was a regular conversation a few years back. But nowadays? Well, social media has become the tool of…
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